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With the rapid emergence of digital, regional print players are not far behind in devising progressive ways to cater to traditional & digital savvy readers. exchange4media
According to print players, while political parties had upped their advertising spends for the Elections, the corporates kept a tight rein on their budgets due to the Elections, which is expected to have a bearing on the Q1 results
Revenues from advertising reported a growth of 8% to Rs 3,730 mn in Q1 FY15 as against Rs 3,457 mn in Q1 FY14. Total revenues grew 10% for the first quarter to Rs 4,987 mn from Rs 4,549 mn in Q1 of last fiscal
Dubey will take on his new role from August 4th. He was Businessworld's Executive Editor prior to the promotion
Shekhar Gupta, Editor-in-Chief & Vice Chairman, India Today Group, talks about media ownership, media’s effect on weak governance, & the problem of generating revenue in TV news media industry
Prior to shifting to Delhi, Baruah was working with The Hindu in Mumbai. He has over 25 years of experience in journalism
Print players in the South feel that Modi Govt's maiden Budget falls short on the promise of rolling in the good times, yet they remain optimistic about the Budget spurring economic growth
Economic slowdown has caused a severe stress on customer spends. Media is a derived business and hence, is bound to get impacted. The economy looks to be getting back & stronger growth is envisaged, says the VP (Advt), The Hindu
After DNA reportedly deleted journalist Rana Ayyub's opinion-article on Amit Shah from its website, a social media controversy has sparked off
Mistry had joined DNA as CEO in November last year. Highly placed industry sources have confirmed to exchange4media that he has put in his papers in his current role as CEO
Print players are happy to have been exempted from service tax on sale of space for ads in print media. No imposition of import duty on newsprint is also seen as a positive step for the print industry
The Publisher & President, Chitralekha finds FM Arun Jaitley's maiden Budget to be a growth-oriented Budget, which makes no unrealistic targets. The stock market reaction has also been cautious
The Publisher & President, Chitralekha finds FM Arun Jaitley’s maiden Budget to be a growth-oriented Budget, which makes no unrealistic targets. The stock market reaction has also been cautious
With Huma Qureshi on the cover, the issue salutes women who've chosen to go beyond conventions. The campaign will see maximum engagement on the digital platform
The incumbent agency on the account is Leo Burnett India. The account was won on the back of a multi-agency pitch
Print players are looking forward to announcement of measures in the Union Budget 2014 that will give a boost to the economy; also, service tax should be kept at abeyance, while the rupee is strengthened against the dollar
The Times of India has launched a new initiative, called 'Times Passion Trails', that seeks to bring together likeminded people and provide them with a platform to fulfil their passions
Print players need the Samurai spirit, which is internally co-operative, collaborative, externally competitive & each player defends itself while being surrounded by hordes of aggressors, says Jwalant Swaroop, CEO, Oshoyana Consultants
Based on the 'cut & paste' principle, this activity will be executed at a national level. Participants stand a chance to win a plot of land and a car among other significant prizes
According to media experts, the print industry has been without a currency for a long time now due to which planners & marketers are relying on dated information, which can prove to be costly
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