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Latest News
concept?blur=25

In a twin hat-trick, the agency won gold for its public service campaigns for the third year in a row and in all bagged three awards in this year’s edition

exchange4media Staff Aug 7, 2019 5:13 PM

WRM?blur=25

To mark the occasion WRM also released a free eBook titled Festive Marketing in 2019: The Ultimate Checklist

exchange4media Staff Aug 7, 2019 4:20 PM

QYou?blur=25

ZEE5 marks the sixth major platform launch for The Q India and the second distribution agreement in India’s fast-growing OTT marketplace

exchange4media Staff Aug 7, 2019 4:14 PM

MandarVaidya?blur=25

Before joining OYO, Vaidya was working at McKinsey and Co. for 15 years, from 2002 to 2017, mostly in India with stints in Singapore and the UK

exchange4media Staff Aug 7, 2019 3:51 PM

NeoGrowth?blur=25

With the new brand identity, NeoGrowth has also created a ‘sonic logo’ that reinforces and captures the essence of the brand

exchange4media Staff Aug 7, 2019 3:14 PM

Juice?blur=25

The agency will give the brand a fresh look and pomp in the social media universe

exchange4media Staff Aug 7, 2019 2:40 PM

twitter?blur=25

A blog post published by Twitter stated that user information that may have been shared includes, country code, details of users' engagement with the ad and information about ads

exchange4media Staff Aug 7, 2019 2:30 PM

Times?blur=25

Times Network aims to strengthen its foothold in Canada, focusing on new age tech savvy viewers with its platform agnostic approach

exchange4media Staff Aug 7, 2019 2:28 PM

Worldcup?blur=25

According to digital content viewing figures released by The International Cricket Council, Cricket World Cup 2019 emerged as one of the world’s most-watched sporting events

exchange4media Staff Aug 7, 2019 1:55 PM

b4u?blur=25

More than 500 rickshaw drivers have been engaged for the promotion of the show, ‘Kanwariya Bole Bam Bam’

exchange4media Staff Aug 7, 2019 1:29 PM

Tanishq?blur=25

Conceptualized by WYP Brand Solutions, the campaign aims to highlight the responsible and sustainable business practices employed by the brand

exchange4media Staff Aug 7, 2019 1:08 PM

POKKT?blur=25

Prior to this, Kumar has worked with organisations like Amazon, InMobi, Microsoft and Yahoo

exchange4media Staff Aug 7, 2019 12:29 PM

Disney?blur=25

While Cable Networks revenues for the quarter have jumped 24% to $4.5 billion, the operating income has increased 15% to $1.6 billion

exchange4media Staff Aug 7, 2019 12:15 PM

Ruchira?blur=25

In her over 21 years of experience in the FMCG sector, Jaitly has worked with organisations like HUL and Pepsico

exchange4media Staff Aug 7, 2019 11:40 AM

iProspectlogo?blur=25

As per the mandate, the agency will service the account from its Mumbai office

exchange4media Staff Aug 7, 2019 11:29 AM

Nestle?blur=25

The initiative was a collaboration of Zenith & Nestlé; participating firms included Times Of India, Star, Zee, Viacom18, The Hindu, Big FM, Radio City and Arre

exchange4media Staff Aug 7, 2019 11:15 AM

IVM?blur=25

The first episode is set to air on Wednesday, prior to the commencement of the English Premier League

exchange4media Staff Aug 7, 2019 10:50 AM

VFS?blur=25

L&K Saatchi & Saatchi will be managing VFS Global’s marketing and branding mandate for all their operations worldwide

exchange4media Staff Aug 7, 2019 9:47 AM

Logo?blur=25

Take a look at some of the memorable clicks of the night

exchange4media Staff Aug 7, 2019 9:09 AM

TAC?blur=25

The second edition of D-CODE will drive idea exchange between 13 industry gamechangers, showcasing the best digital campaigns

exchange4media Staff Aug 7, 2019 8:26 AM

Modi?blur=25

Khadi’s share in textile production doubled in the last five fiscals. On National Handloom Day, we find how the success of Khadi is proof of marketing done right

Tasmayee Laha Roy Aug 7, 2019 8:01 AM

GauravAjmera?blur=25

Ajmera will report to Aditya Ghosh, Chief Executive Officer, India & South Asia

exchange4media Staff Aug 6, 2019 7:00 PM

Roca?blur=25

Prior to joining Roca Bathroom Products, he was handling the bi-cycle business of TI Cycles for North, West and East Markets as National Business Head

exchange4media Staff Aug 6, 2019 5:40 PM

MediaMantra?blur=25

The agency will manage the brand image, media duties, strategic PR and reputation for the brand

exchange4media Staff Aug 6, 2019 5:01 PM

saregama?blur=25

Saregama along with the creative agency The Womb and actor Gajraj Rao — of Badhaai Ho fame — has come together to create this campaign

exchange4media Staff Aug 6, 2019 4:15 PM

Altbalaji?blur=25

Customers can now experience a one-click purchase using Amazon Pay and avail a flat 50% cashback up to Rs 150 on paying for their ALTBalaji subscription

exchange4media Staff Aug 6, 2019 4:09 PM

9Xstone?blur=25

The collaboration will allow 9XO viewers an access to original content from Rolling Stone magazine

exchange4media Staff Aug 6, 2019 4:05 PM

tiktok?blur=25

The #CleanIndia campaign urges TikTok users to clean their neighbourhood and showcase their work on the paltform by posting before and after videos

exchange4media Staff Aug 6, 2019 3:34 PM

news wiz?blur=25

Hosted by Rajdeep Sardesai and produced by Siddhartha Basu, the show will see school students put their quizzing prowess to test

exchange4media Staff Aug 6, 2019 3:00 PM