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Latest News
Clever tap?blur=25

The report highlights user engagement strategies that can help online retailers boost retention and customer lifetime value

exchange4media Staff Aug 21, 2019 4:55 PM

Dubey?blur=25

A well known name in the field of TV journalism, Dubey has served stints at India News and Sahara Samay in the past.

exchange4media Staff Aug 21, 2019 4:38 PM

Netflix?blur=25

The study by SEMrush has found that after Netflix announced its new subscription plan for India its price search volume jumped by 83% between June and July

exchange4media Staff Aug 21, 2019 4:37 PM

KIAB?blur=25

JCDecaux, the outdoor advertising company, holds exclusive advertising rights for Kempegowda International Airport Bengaluru

exchange4media Staff Aug 21, 2019 4:36 PM

Hot Star VIP?blur=25

With the LIVE social feed, viewers can enjoy the game, discuss match highlights and show allegiance to their team, all on a single screen

exchange4media Staff Aug 21, 2019 4:24 PM

Mathrubhumi?blur=25

Mathrubhumi continues to maintain its 11 th position in Total Readership of dailies in the country and is amongst the top 10 dailies as per Average Issue Readership (AIR)

exchange4media Staff Aug 21, 2019 4:02 PM

Disha Patani?blur=25

The actor will be soon seen in a TV commercial featuring their MF’19 collection  

exchange4media Staff Aug 21, 2019 3:33 PM

Facebook?blur=25

The off-Facebook activity tool will change the number of targeted ads that users see

exchange4media Staff Aug 21, 2019 3:03 PM

DAN?blur=25

The machine learning and neuroscience-based engine will provide insights into the predicted performance of a creative even before it has actually run

exchange4media Staff Aug 21, 2019 2:35 PM

PulpStrategy?blur=25

The services will aid emerging businesses through their journey from ideation on products to scaling up

exchange4media Staff Aug 21, 2019 2:11 PM

Pankaj Mishra?blur=25

Mishra joins the Group from FactorDaily, a new-age media startup he founded over three years ago

exchange4media Staff Aug 21, 2019 1:51 PM

Pepsico India?blur=25

Developed by the Publicis Groupe, Dubai, the campaign includes a series of videos that pay tribute to Indian farmers

exchange4media Staff Aug 21, 2019 1:22 PM

IdeateLab?blur=25

The tool will help the marketing community track all digital campaigns/assets and provide live updates through interactive dashboards

exchange4media Staff Aug 21, 2019 1:04 PM

AajTak?blur=25

In January this year, the channel was bestowed with the ‘Diamond Play Button’ by YouTube for crossing 10 million subscribers

exchange4media Staff Aug 21, 2019 11:57 AM

Bay?blur=25

WPP’s new Mumbai campus will be named BAY99 and will be situated within The Orb, a complex next to the international airport in the Sahar area

exchange4media Staff Aug 21, 2019 11:21 AM

Ad ex Radio?blur=25

Paytm.com continues to be the top brand to advertise in the services sector in the first half of both 2018 and 2019

exchange4media Staff Aug 21, 2019 8:31 AM

Dish TV?blur=25

 The d2h Magic device allows customers to access digital video streaming and OTT apps on their existing d2h set top box

exchange4media Staff Aug 20, 2019 6:23 PM

Criteo?blur=25

Other findings reveal 66 % Indians like that online ads help them discover new products, while 49.4% stopped shopping from a brand that they were loyal to before because of poor customer service

exchange4media Staff Aug 20, 2019 5:43 PM

zee learn?blur=25

Total topline for Q1FY20 was at Rs 166.2 crore up from Rs 119.1 crore in Q1 FY19

exchange4media Staff Aug 20, 2019 5:32 PM

Croma Watconsult?blur=25

The account will be managed by the agency’s Mumbai office

exchange4media Staff Aug 20, 2019 5:31 PM

TataMutual?blur=25

The campaign will be seen across social media platforms and outdoor locations in B-30 cities

exchange4media Staff Aug 20, 2019 4:46 PM

chtrbox?blur=25

Boombox will enable brands and agencies easy access to search, filter and shortlist personalities for their marketing initiative

exchange4media Staff Aug 20, 2019 4:38 PM

mynk?blur=25

The partnership will see myNK bringing critically acclaimed British and European series into India

exchange4media Staff Aug 20, 2019 4:27 PM

VivekMadhukar?blur=25

Before his appointment at RailYatri, Madhukar founded ProsperX.com, a marketplace for financial products

exchange4media Staff Aug 20, 2019 3:50 PM

TikTok?blur=25

The #WaitASecToReflect campaign was developed in collaboration with creative agency The Glitch

exchange4media Staff Aug 20, 2019 3:49 PM

Colors Vivo?blur=25

Produced by Endemol Shine India, the new all-celebrity season will have many surprise elements for audiences

exchange4media Staff Aug 20, 2019 3:44 PM

Canon India?blur=25

The campaign aims to spread awareness on social issues through the medium of photography  

exchange4media Staff Aug 20, 2019 3:09 PM