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Cityplus, the weekly English tabloid from Jagran Prakashan Ltd (JPL), is planning to expand wings in Tier I and Tier II cities with the launch of its Ahmedabad and Kolkata editions. Cityplus is also planning to strengthen its presence in Mumbai and Hyderabad markets, where it had entered six months back.
Nitin Pandey Apr 15, 2010 8:39 AM
Further consolidating its presence in the Madhya Pradesh market, Patrika Group is all set to launch its Gwalior edition on April 15, 2010. Patrika is already present with its editions in the key cities of Madhya Pradesh that includes Bhopal, Indore, Jabalpur, Ujjain and Ratlam.
Nitin Pandey Apr 15, 2010 8:37 AM
With IPL impacting TRPs of GECs, Rasna has decided to use radio as the medium for its new campaign with new tagline ‘Shararat ek ghoont’. After a hiatus of five years, Rasna is back on radio to launch its latest offering – Rasna Fruitplus – and has tied up with Big FM for the same.
Nitin Pandey Apr 15, 2010 8:35 AM
Rajiv Girhotra has joined Business Standard as Regional Head. He took charge from April 5, 2010. Prior to joining Business Standard, he was with Indian Express, where he was heading the International Business division. In his new role as General Manager (North & International), Business Standard, Girhotra will be responsible for ad sales revenues for the leading business daily from Northern India as well as international markets. He will be reporting to Sachin Phansikar, Vice President - Sales.
Nitin Pandey Apr 13, 2010 11:02 AM
The Press and Registration of Book Act, 1867, will be amended soon, however, the Indian magazine industry is not happy with the Government’s proposed amendment recommendations. Though the Government had asked the industry to submit their suggestions on the proposed recommendations, there are still some issues that magazine fraternity does not agree with.
Nitin Pandey Apr 12, 2010 8:40 AM
Cricket fans, who are not able to watch the IPL matches on TV, have an additional option this year to catch up with the action on YouTube. Some technical glitches notwithstanding, live streaming on YouTube is paying off. And it’s not just cricket fans, but advertisers too who are upbeat about this medium. exchange4media caught up with Narasimha Jayakumar, Business Head, Google India, to know more about the YouTube effect on IPL, the viewers and advertisers.
Nitin Pandey Apr 8, 2010 8:55 AM
As part of 2020 Vision, an integrated upliftment programme, Hindi daily Hindustan has launched yet another awakening programme – ‘Education Abhiyan 2010’. It may be recalled that prior to this initiative, Hindustan had also launched ‘Samagam’ and ‘Manthan’ in UP, Bihar and Jharkhand to mull over the present condition of these states and future objectives.
Nitin Pandey Apr 8, 2010 8:42 AM
GrihShobha, the women-centric magazine from Delhi Press, has adopted a new design and fresh look for its Hindi, Bangla and Tamil editions. This marks the beginning of the revamp process of the various magazines in Delhi Press’ bouquet. Apart from the design and look, some changes have also been made in the content of GrihShobha.
Nitin Pandey Apr 7, 2010 8:47 AM
Dhanraj Group from Gujarat, which has diverse business interests for the past 35 years, has now ventured into outdoor media under the name Rajni Marketing. The Group also has presence in the media business with a daily, ‘AajKaal’, which is published from Rajkot, Jamnagar, Bhavnagar, Porbandar, Ahmedabad and Bhuj.
Nitin Pandey Apr 6, 2010 8:28 AM
Issue of content regulation for news channels and the controversy over it is nothing new, what is new is the Government’s proposal of a 3-tier content regulation, where the first two tiers will be offered for self regulation, while third tier will be an independent autonomous body. After the advertisers’ views on this, exchange4media now brings the broadcasters’ reactions.
Nitin Pandey Apr 5, 2010 8:57 AM
After launching its ‘Compact’ edition in Gorakhpur on April 1, Amar Ujala is set to launch in Bareilly on April 9. The tabloid size newspaper, priced at Rs 1, is targeted at the 20-25 age group. The Group plans to further fortify its presence in Uttar Pradesh with forays into the Moradabad, Aligarh and Haldwani markets.
Nitin Pandey Apr 5, 2010 8:51 AM
Content regulation for TV channels is back in contention with the recent statement of MIB Special Secretary that the Government was likely to implement content regulation in three tiers for news channels. While the first two tiers will be offered for self-regulation, the third tier will be an independent autonomous body. Apart from broadcasters, what impact will this decision have on advertisers? exchange4media finds out from industry players.
Nitin Pandey Apr 1, 2010 8:40 AM
All over the world, Audi has been redefining luxury automobiles with its German perfection. India offers a growing market for Audi, however, defining the customers who can buy a luxury brand like Audi remains a challenge. Martin Birkner, VP, Audi India, shares the auto maker’s plans in India and the challenges and opportunities ahead.
Nitin Pandey Mar 30, 2010 8:48 AM
After a stint in the TV and radio industry, Gautam Dalal has joined daily DNA as VP, Marketing. He is reporting to KU Rao, CEO, DNA. Prior to joining DNA, Dalal was with Reliance Media World Ltd (Big FM) as Associate Vice President.
Nitin Pandey Mar 26, 2010 9:53 AM
The Government was likely to implement content regulation in three tiers for news channels, said Uday Kumar Varma, Special Secretary, MIB, at the three-day Convergence India 2010 conference that got underway in Delhi on March 24. While the first two tiers will be offered for self-regulation, the third tier will be an independent autonomous body.
Nitin Pandey Mar 24, 2010 8:28 AM
Doordarshan is all set to air the Delhi Commonwealth Games 2010 in high definition (HD), which is expected to boost HD technology in the country in a big way. The session on ‘Will HD be an Indian Driver and will Sports TV be at the wheel?’ at the Indian Satellite Industry Forum 2010 discussed key issues related to HDTV in India.
Nitin Pandey Mar 23, 2010 8:27 AM
Key issues of the satellite industry in India, including future and growth of cable, DTH, IPTV and HDTV, came under the scanner at the Indian Satellite Industry Forum 2010. Organised by CASBAA in Delhi on March 22, the theme of the Forum was ‘On the Digital Edge – Where Broadband HITS the Streets’ and featured key industry leaders.
Nitin Pandey Mar 23, 2010 8:25 AM
The Digital Media Conference 2010 further explored the various aspects of the digital media industry through two sessions titled ‘Digital: The Medium and the Growth Driver for Mediums’ and ‘Are the reasons to be bullish on the digital domain valid?’ The two sessions featured speakers like Mahesh Murthy, Srikant Sastri, Atul Hegde, Hoshie Ghaswala, Rajesh Lalwani and Rammohan Sundaram.
Nitin Pandey Mar 22, 2010 8:35 AM
Putting forward General Motors’ perspective on changing approach to digital media, its Director – Marketing, Gaurav Gupta, put forward the auto major’s digital strategy through an in-depth presentation at the Digital Media Conference 2010, held in the Capital on March 19.
Nitin Pandey Mar 22, 2010 8:32 AM
Digital Media Conference 2010 was kicked off on March 19, 2010, with the keynote of Lynn de Souza, Chairman & CEO, Lintas Media Group. Speaking on the topic ‘Advertising in the Digital Media – is the rookie coming of the age?’, de Souza delved upon the various aspects of this digital domain, including challenges and opportunities.
Nitin Pandey Mar 22, 2010 8:27 AM
Representing the Bangalore team, Thejaswi Udupa of Yahoo and Greenlemon’s Shamanth Rao were declared winners of the ‘DQ, Will you Click 2010’ quiz in an keenly fought grand finale, which was held in Delhi on March 19, 2010. A total five teams had made it to the finals.
Nitin Pandey Mar 20, 2010 8:40 AM
To make youngsters more conscious about their health, lifestyle, food habit and quality of food, Dinesh K Srivastava, formerly of Delhi Press, has launched a health portal, healandhealth.com. The portal, which is currently in Hindi language, will soon be launched in English and Spanish languages as well. Padma Srivastava is Founder and Editor-in-Chief, while Srivastava is Co-Founder and Director of the portal.
Nitin Pandey Mar 18, 2010 8:47 AM
With more and more regional languages being introduced in competitive exams in various states, ‘Pratiyogita Darpan’, a general knowledge and current affairs magazine, plans to expand its base in regional language publication. Mahendra Jain, Editor-in-Chief, Pratiyogita Darpan, shares the magazine’s plans and also the scope for GK magazines.
Nitin Pandey Mar 17, 2010 8:42 AM
Indian Premier League has managed to reach every nook and corner of the country, including the usually considered to be remote North-East. Leading the spread there are the region’s FM radio stations with several on-air and on-ground activities. With a lot of supporters of Kolkata Night Riders in the North-East, Nine FM and Radio Misty are helping the IPL franchise further strengthen its fan base here.
Nitin Pandey Mar 17, 2010 8:41 AM
The third season of IPL is available for viewing on screen formats – from the smartphones to the large cinema screens – thus touching viewers no matter where they are. This year, technology is giving cricket fans the power to follow their favourite IPL teams’ performance. Exchange4media takes a look at the various initiatives taken.
Nitin Pandey Mar 16, 2010 8:46 AM
Early print deadlines in some newspaper houses are leading them to skip the coverage of the entire IPL match which starts at 8 pm. There are, however, a few newspapers that have relaxed their deadlines especially to cover the complete IPL match. It will be interesting to see if the semi-final and final matches will force the other newspapers to extend their deadlines and give readers full match coverage.
Nitin Pandey Mar 16, 2010 8:36 AM
Intellectual property rights came under intense scrutiny at a day-long awareness workshop hosted by the National Institute of Design in the Capital on March 13, 2010. The workshop, fourth in the series, sought to demystify the entire process of getting a design registered and saw lively debates on the entire patenting process.
Nitin Pandey Mar 15, 2010 8:33 AM
Nick is geared up to fortify its presence in the kids’ consumer product segment in India with its consumer products division now foraying into the electronic products market. According to Nick, worldwide it earned more from consumer products than from its television channel. It was now vying to emulate the same success journey in India as well.
Nitin Pandey Mar 6, 2010 6:29 AM
The concluding day of the Global Business Media Forum saw the spotlight on topics such as ‘Corporate Media’ and ‘Events and Exhibitions: The power of face to face – best practices’. Most of the industry experts present agreed that corporate publication was an appropriate tool for successful communication in times of crisis.
Nitin Pandey Feb 27, 2010 7:50 AM
The two-day Global Business Media Forum, organised by Cross Border Media Inc, got underway in Delhi on February 25, 2010. The Forum provides an interactive platform to the Indian B2B community to get together with their international counterparts to exchange ideas and best practices from around the world. Day one saw discussions on topics such as ‘Advertising in Business Media’ and ‘Growth of digital media platform and new media opportunities’.
Nitin Pandey Feb 26, 2010 6:53 AM
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