Date-wise News
IPL 6 has again disturbed the ratings of GECs. Are GECs really losing out to the IPL mania or is this just a short term impact that they are unfazed about?
Abhinav Trivedi Apr 19, 2013 9:17 PM
The I&B Minister feels a viable measurement system for assessing audience tastes will enable the broadcasting industry to position sustainable revenue models
Abid Hasan Apr 19, 2013 8:19 PM
The essence of the campaign, conceptualised by JWT, is based on the thought that it’s the idea in every product that helps celebrate life
It was found that small agencies are perceived to be faster and better able to provide personalised service to their clients
With full inventory and high advertising activity, radio can expect better increment in 2013, say industry experts
Saloni Surti Apr 19, 2013 7:36 PM
In a bid to firm up its presence amid the younger TG, BAG Network has entered the newspaper space with a digital newspaper
Abid Hasan Apr 19, 2013 7:14 PM
Keshav Chandorkar to head ops as National Head - Rural Marketing; he moves from Dun & Bradstreet, where he was National Manager, Rural Marketing
exchange4media Staff Apr 19, 2013 6:47 PM
The agency will operate as Razorfish Neev, led by Neev CEO Saurabh Chandra. He will report into Kanika Mathur, Managing Director, Razorfish and Digitas India
exchange4media Staff Apr 19, 2013 6:46 PM
As part of the association, Aurum Communications will run the media campaign, digital PR, social media, SEO, SEM & create a website for Magic Holidays
exchange4media Staff Apr 19, 2013 6:45 PM
Deb joins Mediacom after spending a little over six months with Starcom, Bangalore. He is almost a decade-old in the industry
exchange4media Staff Apr 19, 2013 6:45 PM
Prior to this, Narayanan was Senior Vice President - Programming and Projects at Red FM. She has been holding fort since Rana Barua’s exit in 2012
Saloni Surti Apr 19, 2013 6:34 AM
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