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Date-wise News

Aquila’s addition is a force multiplier: Arvind Wable

Aquila’s addition is a force multiplier: Arvind Wable?blur=25

“The efficacy of the digital medium will become more visible and more meaningful if we connect digital with activation,” says Arvind Wable, Draftfcb Ulka.

exchange4media Staff Dec 31, 2011 9:13 AM

Reporter's Diary: An end and a new beginning…

Reporter's Diary: An end and a new beginning…?blur=25

For correspondent Priyanka Nair, it is not just building an emotional connect, but collecting the emotional moments and locking them away in this last Reporter’s Diary of 2011.

Priyanka Nair Dec 31, 2011 8:58 AM

Week in Review: 2011 closing on a good note…

Week in Review: 2011 closing on a good note…?blur=25

Looking back, STAR India’s Life OK channel has opened on a good note. Arvind Wable and Puneet Malhotra share their plans for Aquila Experience…

exchange4media Staff Dec 31, 2011 8:03 AM

‘We are playing up the aspirational value’

‘We are playing up the aspirational value’?blur=25

“We believe in offering the best and not necessarily at the least price… Teacher’s has never compromised on its quality,” says Harish Moolchandani, Beam India.

exchange4media Staff Dec 31, 2011 7:43 AM

Durables print ads up 32 pc in Jan-Sept ’11: AdEx Analysis

Durables print ads up 32 pc in Jan-Sept ’11: AdEx Analysis?blur=25

LG Home Appliances, Kent Mineral RO and Panasonic Viera Plasma LCD TV were the most advertised brands from the durables sector in print.

exchange4media Staff Dec 31, 2011 7:36 AM