Date-wise News

February 26, 2009: Bhaskar Group, India’s largest read newspaper group announced the winner of Kritikar Bhaskar Creative Awards 2008, Deepak Advertising was adjudged ‘Agency of the year’. An Indore based regional agency, Deepak Advertising won a total of 21 awards across different categories.

exchange4media Staff Feb 26, 2009 3:08 PM

Turner Broadcasting System is partnering with non-profit educational organisation Sesame Workshop India to develop a series of public service announcements for Girl Power & Nutrition campaign.

exchange4media Staff Feb 26, 2009 7:16 AM

The Advertising Agencies Association of India (AAAI) and The Advertising Club Bombay have announced the commencement of GoaFest 2009. Currently in its fourth year, Goafest 2009 will kick off on April 2 and will go on till April 4 at the Cavelossim beach in Goa. As is known, Colvyn Harris, CEO, JWT India, is the GoaFest 2009 Chairman, while the committee is co-chaired by Shashi Sinha, CEO, Lodestar Universal, and Suman Srivastava, CEO, EuroRSCG. The other key members of the GoaFest committee include Madhukar Kamath, President, AAAI, and MD & CEO, Mudra Group; Bhaskar Das, President, The Advertising Club Bombay, and Executive President, Bennett & Coleman Co Ltd; Ajay Chandwani, Director, PerceptH; and Subhash Kamath, Managing Partner, BBH India.

exchange4media Staff Feb 26, 2009 7:15 AM

Starcom MediaVest Group has announced the creation of a new position of General Manager - Marketing. Ashish Limaye, who was till recently the Deputy General Manager of the Group’s out-of-home specialist brand, Navia, will handle this position.

Noor Fathima Warsia Feb 26, 2009 7:13 AM

The action has not changed much in the Hindi general entertainment channel space. Star Plus has grown significantly in the week and continued its ride as the number one channel. The other channel that has grown in the week is NDTV Imagine.

exchange4media Staff Feb 26, 2009 7:12 AM

The Reed Infomedia JV in India is set to break up soon. Reed Business Information is revisiting its investment patterns in various markets, including India. Company sources have informed that Reed Business is in conversation with Infomedia to change the current structure, where instead of being a stakeholder in the business, it would want to license its titles to Infomedia.

Noor Fathima Warsia Feb 26, 2009 7:11 AM

London-based creative and strategy company DixonBaxi is exploring the Indian market to understand the emerging design and creative mood. It may be recalled that in January 2009, Vyas Giannetti Creative had tied up with six global design specialists, including DixonBaxi, to launch a specialised Design and Communication Cell.

Tasneem Limbdiwala Feb 26, 2009 7:11 AM

Quadrant Communications has beefed up its creative team with the appointment of Viren Kamdar as Executive Creative Director. The agency has also recently bagged two new accounts – Peninsula Land Ltd and Scandic Food India Pvt Ltd. Rajan Narayan, President and Chief Executive, Quadrant Communications, has confirmed the developments.

Tasneem Limbdiwala Feb 26, 2009 7:10 AM

It appears that the industry has reciprocated to Colvyn Harris’ argument that while slowdown was a reality, GoaFest was an industry effort, and that everyone must be a part of it as an industry member. After Ogilvy promising its participation, McCann Erickson, too, has said that it would send in “limited” number of entries for the Abby Awards 2009 as an industry gesture. Harris waits to hear from Lowe Lintas now.

Noor Fathima Warsia Feb 26, 2009 7:09 AM

The Indian Newspaper Society (INS) has taken objection to the deals done by advertising agencies that are based on exclusivity and market share clauses. The INS believes that these are Restrictive Trade Practices and has written to the MIB to intervene and issue guidelines to advertising agencies to refrain from such deals. The INS has also written to its members advising them not to enter into such transactions.

Noor Fathima Warsia Feb 26, 2009 7:08 AM