Date-wise News

B4U, in its endeavour to revamp the channel and enhance the content and programming, has appointed Malvinder Kaur as Creative Head. Malvinder’s foray into television includes a number of serials for various channels, prominent one being ‘Ishq’ on DD1 which was completely scripted, designed and directed by her. Besides this, she has also designed, scripted and has been an associate director for a feature film ‘Banana Brothers’.

exchange4media Staff May 2, 2008 9:20 AM

Amar Dixit joined Voice of India, the Hindi news channel from Triveni Media, as Group Head. He moves from BAG Films & Media. Triveni Media is an upcoming news broadcasting company belonging to the $ 600 million Triveni Infrastructure and Development Company (TIDCO). Dixit started his career with The Times of India in 2002. He has also worked for ETV Networks and Shri Adhikari Brothers News Television Network Ltd. He is a management graduate from Lucknow.

exchange4media Staff May 2, 2008 9:19 AM

Rajeshwari Chowdhury has joined Outlook Group as Regional Manager – West in Mumbai. She will look after Outlook, Outlook Hindi, Outlook Envy and City Limits, the city magazine of Outlook. Chowdhury has an experience of around 13 years in print media in Mumbai. Her last two assignments were with DNA and Mid-day. She will report to Suresh Selvaraj, President, Outlook.

exchange4media Staff May 2, 2008 9:18 AM

To get new corporate logo; eyes Rs 1,000 cr turnover in 2 years.

exchange4media Staff May 2, 2008 8:07 AM

Ford India today appointed its fifth managing director — Michael Boneham (pronounced Bonam) — since it started its operations in India 14 years ago. The company announced this development at a media conference in Chennai today.

exchange4media Staff May 2, 2008 8:06 AM

They are the creators of modern day celluloid dreams. While one might debate endlessly whether they matched up to the likes of Bimal Roy, Satyajit Ray or V Shantaram, they definitely are today’s ‘Bollywood Bosses’. History Channel is showcasing some of India’s leading film directors today as part of their 10-week series.

exchange4media Staff May 2, 2008 8:04 AM

Laqshya Group, through its subsidiary Right Angle Media, has set up air-conditioned public bus shelters in Dubai. Valued at over AED 750 million, this contract is for a 10-year period and the first street furniture project of its type in the world. It entails the construction of more than 1,000 air-conditioned bus shelters across Dubai.

exchange4media Mumbai Bureau May 2, 2008 8:03 AM

Integrid Media has signed exclusive deals with three leading Mumbai-based OOH media owners – Zenith Outdoors, Bombay Advertising Company and Icon Advertising – to expand its OOH inventory in Mumbai and further strengthen its presence in the OOH space. The deals are worth Rs 4.5 crore per month.

exchange4media Staff May 2, 2008 8:02 AM

Trust a creative agency to turn even a change of address into an occasion. O&M Mumbai has decided to bid adieu to its abode of nine years – Kamala Mills at Lower Parel – in style. The agency has even come out with a ‘moving out’ TVC that has all the ‘stickiness’ of the Fevicol bus commercial.

Tasneem Limbdiwala May 2, 2008 8:01 AM

The dangerous effects of climate change are being felt all over the world and alarm bells are ringing loud and clear – that it is time to ‘Stop playing with Planet Earth’. This forms the tag line of a new public service ad done by Cell 18, the creative division of Network18 Group.

exchange4media Staff May 2, 2008 8:00 AM

Pepsi is carrying forward the ‘Youngistaan’ legacy across the country with a 360-degree activation and a TVC featuring the ‘it’ couple, Ranbir Kapoor and Deepika Padukone. The activation spans on-ground, radio, television and web initiatives, while the TVC broke in all news and entertainment channels on April 30.

exchange4media Staff May 2, 2008 8:00 AM

SpiceJet India aims to increase its revenue through ad space selling on its website. The company is focusing on Internet marketing, search engine marketing and database marketing to promote Spicejet.com as well as specific promotions and offers to their database of SpiceJet guests.

exchange4media Staff May 2, 2008 7:59 AM

Ajit Balakrishnan, Founder, Chairman and Managing Director of Rediff.com, has been named Chairman Emeritus of the Internet and Mobile Association of India (IAMAI). The governing board of IAMAI has also unanimously elected Sanjeev Bikhchandani, Founder and CEO of Info Edge India Ltd, as Chairman for the year 2008-09.

exchange4media Staff May 2, 2008 7:58 AM

He is not one to sit back, even temporarily. Arguably the most active journalist, visionary editor and author of contemporary times, MJ Akbar, who recently parted ways with the Deccan Chronicle Group, is all set to launch his new venture, ‘COVERT’, a political fortnightly, from May 15, 2008. Priced at Rs 20, the magazine will be edited by Seema Mustafa. The positioning: Life comes to news.

exchange4media Staff May 2, 2008 7:57 AM