Date-wise News

MTV Networks International (MTVNI) has promoted Bhavneet Singh as Senior VP and MD of its Emerging Markets Group. Singh will be responsible for all aspects of MTVNI’s business across its music, kids and comedy brands in Eastern Europe and Middle East. He will also develop MTVNI’s portfolio of channels in key countries across emerging markets, as well as launch mobile and online digital platforms. Prior to this, Singh served as Director, International Sales Strategy, for the Corporate Strategy Group within MTVNI. He has earlier worked as consultant to Manchester United PLC, as General Manager at IMG TWI in India and as Director-Ad Sales for Discovery Channel in Asia.

exchange4media Staff Apr 21, 2007 2:56 PM

Carson Dalton has moved from Idea Cellular where he was heading corporate communications, to British Telecom as head of BT’s corporate and media relations in India. Dalton had earlier worked with Genesis Public Relations. He began his career as a freelance columnist in Pune with newspapers like ‘Maharashtra Herald’, ‘Indian Express’ and ‘Mid-Day’. He then moved on to handling all business and editorial affairs for JAM (Just Another Magazine), the campus magazine.

exchange4media Staff Apr 21, 2007 2:54 PM

Vineet Trakroo has joined FCB Ulka, Mumbai, as General Manager on the Tata Indicom business. His last stint was with Beiersdorf India, where he was Head, Marketing & Sales, India and Nepal. At Beiersdorf India Trakroo was in charge of handling Hansaplast adhesive plasters, Harmony condoms and Lion balm. He has earlier worked as Head-Marketing at Pidilite on brand Fevicol, and Ahmed Mills on brand Postman. Trakroo has 16 years of experience.

exchange4media Staff Apr 21, 2007 2:52 PM

Bindass, the local youth brand from UTV and Astro, has finally unveiled its logo, which has been designed by BDA London. The logo of the brand attempts to capture the energy, fun and frankness of the brand.

exchange4media Mumbai Bureau Apr 21, 2007 9:43 AM

The History Channel has launched a new series titled ‘Mera India’ revives the glorious moments of Indian history.

exchange4media Staff Apr 21, 2007 9:41 AM

AXN and Thums Up have come together to showcase the AXN Action Awards this year and the two brands have partnered once again. Bollywood actress Sameera Reddy will be hosting the awards this year.

exchange4media Mumbai Bureau Apr 21, 2007 9:40 AM

Samsung has unveiled three new LCD television series and four new Plasma TV models, and announced its objective of cornering 50 per cent of the market share in the flat panel television category.

exchange4media Staff Apr 21, 2007 9:38 AM

Volvo Car India has appointed Euro RSCG, Mindshare and Genesis Burson-Marsteller to handle its communication in India. While Genesis BM will be the PR consultancy, Euro RSCG will handle advertising and Mindshare will be the media buying agency.

exchange4media Staff Apr 21, 2007 9:37 AM

STAR Group and Balaji Telefilms have formed a joint venture to create a network of regional language GEC channels targeted at the South India market. The JV -- 51 per cent owned by STAR and 49 per cent by Balaji -- will be headquartered in Chennai.

exchange4media Staff Apr 21, 2007 9:36 AM

Sony BMG has expansion plans in India. COO Tim Bowen is coming down to the country next week, to explore the options available in the Indian entertainment industry for future investments and associations.

exchange4media Mumbai Bureau Apr 21, 2007 9:34 AM

After a multi-agency pitch, leading travel portal MakeMyTrip.com has appointed EuroRSCG as its creative agency. The size of the business is Rs 20 crore. The incumbent agency was Leo Burnett, which had bagged the account in 2005. Starcom handles the media duties of MakeMyTrip.com.

exchange4media Staff Apr 21, 2007 9:33 AM

GoaFest 2007 kicked off with one of the hottest possible topics in the medium: digital technology. Sharing insights on the digital technology from the global perspective, the speakers at the sessions on digital technology expressed their delight with its growth globally.

Tasneem Limbdiwala Apr 21, 2007 9:31 AM

The second panel discussion of the day had research experts sharing their insights on how research can ‘help’ or ‘not help’ growth of the advertising industry. The arguments, as always, cut both ways. But everybody agreed on the need for a common barometer. But who will bell the cat?

exchange4media Staff Apr 21, 2007 9:29 AM

As media, advertising and marketing industry stalwarts shared their views on making the advertising industry worth Rs 50k crore in the next three to five years, moderator Harish Bijoor rephrased the topic to “How should we make clients spend more on advertising?”

exchange4media Staff Apr 21, 2007 9:28 AM

The final session explored ways how advertising agencies could take the Indian advertising industry from Rs 15k crore to Rs 50k crore. Speakers talked about prevailing unhealthy practices, roadblocks, media inflation, advertiser perspective and the need to create an Indian Advertising Forum.

Tasneem Limbdiwala Apr 21, 2007 9:27 AM

MindShare took the biggest slice of the cake for the evening with 10 Awards followed closely by JWT with six metals. Other winning agencies include Madison Media, Starcom, Initiative, Maxus, Lodestar Universal, OMS, TME, Contract and Rediffusion DY&R.

exchange4media Staff Apr 21, 2007 9:25 AM

"If I ask you to name the top 30 pieces of work you like and if you start listing them category after category, my bet is that of the first 100 brands, 50 or 60 would be works from JWT. That's the reality. I'm not saying O&M has not been doing good work. It's just that JWT has one of the highest numbers of brands and good creative work has been presented by JWT."

exchange4media Staff Apr 21, 2007 12:00 AM