Cannes Lions News
JWT’s work for Nike – Make Every Yard Count – has been shortlisted in two sub-categories. The Gold Lion winning Kan Khajura Tesan by Lowe & Partners for HUL has also been shortlisted
Prasoon Joshi, Executive Chairman and CEO, McCann Worldgroup India and President, South Asia recounts his favourite moments at Cannes and the feeling of pride on winning his first Gold Lions for Thanda Matlab Coca Cola
At Cannes, my belief that I am in this amazing business of telling brand stories that people want to hear, engage with and share is strengthened, says Ravpreet Ganesh, EVP, Leo Burnett India
Cannes Lions has not just been about celebrating great pieces of work in the advertising and related fields, but it has been an invitation to a future upon which we can unleash our infinite creativity, says Sainath Saraban, ECD, Leo Burnett India
Raw information is meaningless, it's our brain which changes the same information into a positive or a negative state of affairs, says Mandeep Malhotra, President, DDB Mudra Group
JWT Bangalore's work - Make Every Yard Count - for Nike has been shortlisted in Clothing, Footwear & Accessories sub-category. Handloom Picture's public service work - Mute - shortlisted in Public Awareness Message sub-category
JWT Bangalore’s work – Make Every Yard Count – for Nike has been shortlisted in Clothing, Footwear & Accessories sub-category. Handloom Picture’s public service work – Mute – shortlisted in Public Awareness Message sub-category
G-Star Raw's campaign titled 'Raw For The Oceans' has been awarded the first ever Grand Prix for Product Design at Cannes Lions. G-Star Raw is a fashion collection made from recycled plastic found in the ocean
Grey Worldwide India has won a Gold Lion campaign for its 3 entries for P&G's Duracell Batteries. JWT India's work done for Godrej - Security Solutions (3 entries) has fetched the agency a Bronze Lion campaign
No Indian entry won an award at the Radio Lions, while O&M South Africa took home all three Grand Prix campaigns for its Lucozade Energy Drink campaign
JWT India's "Make Every Yard Count" feature for Nike Cricket received multiple honours at the Cyber Lions at Cannes Lions 2014. The other Indian winner included Ogilvy & Mather, while Iconoclast, Forsman & Bodenfors and Creative Artists Agency were the three Grand Prix winners
O&M's campaign Cleft To Smile for Operation Smile India creates a wave this year at Cannes. McCann's win was for Perfetti’s Big Babol campaign
Marc de Swaan Arons, Founder, EffectiveBrands and Frank Cooper III, CMO, PepsiCo delve into consumer insights, brand purpose & consumer engagement programmes that lead to brands' success at Cannes Lions
The Executive Creative Director - Asia Pacific, SapientNitro laments that the industry has become too obsessed and wins awards for the sake of winning awards, instead of doing brilliant work that gets recognised
Apart from bagged 2 Golds in Media Lions this year, the mobile-based campaign for HUL has won 22 media, mobile & innovation awards for PHD this year at various regional award shows
The VP - Global Media & Consumer Engagement, Mondelez International talks about his impressions of Cannes this year, reasons for less client representation & under-appreciation for communication
The CMD of Madison World and jury member on the Media Lions Jury this year, talks about the takeaways from judging the entries, the need for India to adapt to digital, his favourite sessions & more...
Lowe & Partners Worldwide Mumbai has bagged a Gold in Mobile Lions for its work - Kan Khajura Station - done for Hindustan Unilever
McCann Worldgroup India has bagged 2 Silver Lions for Perfetti Van Melle and two Bronze Lions for Premier Tissues in Outdoor Lions this year
PHD/Lowe's work, Kan Khajura Tesan, for HUL bagged two Gold metals in Media. O&M Mumbai's work for Akansha Foundation took home the Bronze
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