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Brandspeak

Arvind Mediratta  , Head-Marketing, Marico Industries Ltd

"Saffola provides us with an ideal platform to capitalize on the trend of increasing health consciousness by offering a number of new food products that are able to cater to needs in this area"

exchange4media Staff Sep 3, 2003 12:00 AM

Amit Burman  , CEO, Dabur Food Ltd.

"There are a lot of juicewalaas in city markets, so juice is not something Indian consumers had not seen before. And, we felt if we give them juices in a packaged form, which is more hygienic, it should do well"

exchange4media Staff Sep 3, 2003 12:00 AM

Kapil Kapoor  , Managing Director, Timex

"Timex has captured market share amongst the young and young-at-heart, upwardly mobile, sporty, fashion conscious and those who follow the latest trends in technology"

exchange4media Staff Sep 3, 2003 12:00 AM

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