Date-wise News

The campaign was developed in house by BBC Creative who worked in partnership with the renowned graffiti writer turned artist, INSA, while renowned Bollywood actress Divya Dutta visited the site to witness the artwork.

exchange4media Staff Jun 4, 2018 7:45 PM

Premiering 4th June, American Idol will air weeknights at 9:00 om exclusively on Zee Café

exchange4media Staff Jun 4, 2018 7:09 PM

The newly launched segment guarantees uninterrupted entertainment for FOUR HOURS to its viewers. The brand through its series of eight quirky videos showcases TVCs that gets washed out before it ends to highlight ‘Ad-Free’ content advocating a seamless viewing experience.

exchange4media Staff Jun 4, 2018 6:42 PM

The social media agency which will be hired by September, will be tasked with using social media to re-brand Delhi as a tourist friendly destination.

exchange4media Staff Jun 4, 2018 6:11 PM

Moosa Khan and Nitin Pradhan join Cheil WW India with the responsibility of inspiring and mentoring the creative and digital team to ‘think big’ and embrace the agency’s philosophy of technology + creativity.

exchange4media Staff Jun 4, 2018 5:00 PM

Joshi is now Head-Marketing, Subscription and Content Licensing of Digital Business

exchange4media Staff Jun 4, 2018 4:55 PM

Avinash’s main responsibility will be to drive efficiencies within operations and increase the effectiveness of P&G’s media investments across markets.

exchange4media Staff Jun 4, 2018 2:30 PM

Key brings extensive industry leadership experience throughout North and South Asia, most recently as CEO, Asia-Pacific for Burson-Marsteller

exchange4media Staff Jun 4, 2018 2:14 PM

The agency won the advertising, strategy and creative mandate for Investica and along with this they also consulted on the User Experience and Interface

exchange4media Staff Jun 4, 2018 2:02 PM

The digital film for the campaign has been produced and directed by Mirum and the ad creatives have been created by Contract Advertising

exchange4media Staff Jun 4, 2018 1:51 PM

At Melorra, Iyer will head Marketing and Customer Relationship Management

exchange4media Staff Jun 4, 2018 1:35 PM

It emphasizes on the ‘unplanned’ occurrences that could take place when on vacation and the importance of Travel Insurance

exchange4media Staff Jun 4, 2018 1:21 PM

Comedians Sapan Verma and Angad Singh Ranyal of East India Comedy were the entertainers for the night

exchange4media Staff Jun 4, 2018 1:10 PM

In India, iCubesWire has a head-office in Gurgaon and branches in Mumbai and Bengaluru

exchange4media Staff Jun 4, 2018 12:59 PM

This limited edition includes tuxedos, shirts in premium fabrics and trousers in deep tones and textures as worn by the star cast in the movie

exchange4media Staff Jun 4, 2018 12:51 PM

Brand experts feel it is a win-win situation for both Vodafone and Idea as one of the most-anticipated telecom mergers of the year took shape on Friday

Venkata Susmita Biswas & Madhuwanti Saha Jun 4, 2018 9:00 AM

The SVP, Retail & Marketing, Jewellery Division, Titan Ltd, speaks about the growth of jewellery retail and how Titan was disrupting the category with new offerings and attractive price points.

Ruhail Amin Jun 4, 2018 8:59 AM

Senthil Kumar, Chief Creative Officer, JWT India, is on the jury for the coveted Film Lions category

Venkata Susmita Biswas Jun 4, 2018 8:59 AM

Matthew Quint, the Director of Columbia Business School's Center on Global Brand Leadership, an expert on digital marketing on Blockchain technology

Venkata Susmita Biswas Jun 4, 2018 8:58 AM

Co-Founder & CEO, TopRank Marketing (USA), shares five secrets for marketers to improve trust, authority and credibility

exchange4media Staff Jun 4, 2018 8:55 AM

GlaxoSmithKline begins the process of reviewing its global media planning and buying business. In India, the account is managed by WPP’s leading agency Mindshare India.

exchange4media Staff Jun 4, 2018 8:54 AM

TBWA India has entered this campaign in six different categories at the award festival.

exchange4media Staff Jun 4, 2018 8:53 AM

Neeraj Roy speaks to exchange4media about the original shows that Hungama released this week, their marketing strategy and more

exchange4media Staff Jun 4, 2018 8:52 AM

Snehal Shah talks to exchange4media about their revamped marketing strategy and the plan to open 25 new stores across the country by year-end

Dolly Mahayan Jun 4, 2018 8:51 AM