`Date-wise News`

I&B Ministry introduces single-point online service for broadcasters

Ministry of Information and Broadcasting issued a notification informing broadcasters about provision of online submission of applications for change of Channel Name, logo etc. and other services

Nishant Saxena Jan 4, 2018 9:00 AM

Is Google Map taking the right route with its recent campaign?

Industry experts opine that while Google Map’s recent ad campaign establishes a strong bond between the brand and audience, the creative route is nothing to write home about

Misbaah Mansuri Jan 4, 2018 8:58 AM

TV buying should shift from CPRP to CPT: Danish Khan, SET

In conversation with exchange4media, Khan says that it's important as an industry to come up with a model where we can monetise TV and digital well

Sonam Saini Jan 4, 2018 8:57 AM

PR has moved beyond mere media relations: Kunal Kishore

In an interview with exchange4media, Kunal Kishore, Founder, Value 360 Communications spoke about the coming of age of Indian PR agencies, the strategic shift that the domain has witnessed in the past few years and their future

Ruhail Amin Jan 4, 2018 8:56 AM