`Date-wise News`

Twitter launches ‘threads,’ a new feature for posting tweetstorms

Twitter decided to make things simpler to not only thread Tweets together but also find them

exchange4media Staff Dec 13, 2017 12:57 PM

Vishnu Shankar to head &TV

Shankar has replaced Rajesh Iyer who was heading &TV since the launch of the channel

Sonam Saini Dec 13, 2017 11:35 AM

If brands can’t differentiate, they can’t emerge: Baba Ramdev

Baba Ramdev brought his sharp wits for an interview with e4m where he promised to disrupt more markets and spoke about he the way he created a brand through consistent and selfless work

exchange4media Staff Dec 13, 2017 8:55 AM

Piyush Pandey, Prasoon Pandey to receive Cannes Lions Lifetime Achievement Award in 2018

The brothers are the first Asians to be awarded the Lion of Saint Mark

exchange4media Staff Dec 13, 2017 8:53 AM

The Big Debate on Condom Ads: Self-regulation vs Blanket Ban

The I&B Ministry has said that condom ads can now only be aired between 10pm and 6am, leading to a raging debate

Venkata Susmita Biswas Dec 13, 2017 8:52 AM

Group M to shift key digitally driven clients to Essence in 2018: CEO- APAC, Essence

GroupM is in talks with several digital clients currently with its other agencies to shift them to Essence, which is looking at a major expansion plan in 2018

Naziya Alvi Rahman Dec 13, 2017 8:51 AM

We want McDowell's No 1 Yaari to be intrinsically embedded in culture: Amrit Thomas, Diageo India

Thomas, Chief Marketing Officer, Diageo India, gives us a peek into the marketing strategy for McDowell’s No 1 Soda, its creation of ‘No 1 Yaari Jam,’ their own set of 4Ps and importance of content

exchange4media Staff Dec 13, 2017 8:50 AM