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Date-wise News

Sun TV Network’s revenues up 7%, subscription revenue up 18%, PAT up 13%, at the end of March 31, 2017

Sun TV Network’s revenues up 7%, subscription revenue up 18%, PAT up 13%, at the end of March 31, 2017?blur=25

Sun TV Network operates satellite TV channels, airs FM radio stations and owns SunRisers Hyderabad Cricket franchise of IPL

exchange4media Staff May 27, 2017 6:10 PM

Toonz Retail India appoints Dentsu India as its creative agency

Toonz Retail India appoints Dentsu India as its creative agency?blur=25

Dentsu India will be responsible for the complete creative mandate of Toonz

exchange4media Staff May 27, 2017 5:56 PM

BIG FM becomes largest radio network in UP and Bihar with 5 new stations

BIG FM becomes largest radio network in UP and Bihar with 5 new stations?blur=25

The radio station will amplify its reach across 11 cities in the region to benefit advertisers through differentiated content

exchange4media Staff May 27, 2017 5:47 PM

Indigo Consulting hires Sumitra Sarkar as VP - Client Services & Strategy

Indigo Consulting hires Sumitra Sarkar as VP - Client Services & Strategy?blur=25

Indigo Consulting’s data and brand-led approach to digital communication is highly differentiated, says Sarkar

exchange4media Staff May 27, 2017 4:06 PM

POKKT enables in-game branding with launch of its latest SDK

POKKT enables in-game branding with launch of its latest SDK?blur=25

With easily integrated and less intrusive ads, the newest feature rollout will make in-app advertising hassle-free for both game developers and brand advertisers

exchange4media Staff May 27, 2017 1:17 PM

Media must learn the art of withstanding pulls and pressures without sacrificing its commitment to free and fair reportage: Hon'ble President of India, Pranab Mukherjee

Media must learn the art of withstanding pulls and pressures without sacrificing its commitment to free and fair reportage: Hon'ble President of India, Pranab Mukherjee?blur=25

The President strongly came out in support of freedom of press as he delivered the second Ramnath Goenka Lecture on May 25 in New Delhi

exchange4media Staff May 27, 2017 11:22 AM

Corrigendum

Corrigendum?blur=25

Corrigendum for articles carried on May 19 and May 22

exchange4media Staff May 27, 2017 8:18 AM

Enamor's #WeAreAllFabulous campaign celebrates real women

Enamor's #WeAreAllFabulous campaign celebrates real women?blur=25

The new campaign has been conceptualised by Publicis India and is a celebration of womanhood

exchange4media Staff May 27, 2017 8:01 AM

Big B learns to turn into Raavan with acting lessons from Tata Sky

Big B learns to turn into Raavan with acting lessons from Tata Sky?blur=25

This is the fourth campaign for which the actor has partnered with Tata Sky

exchange4media Staff May 27, 2017 7:58 AM

MTR Foods launches 3 Minute Breakfast Campaign

MTR Foods launches 3 Minute Breakfast Campaign?blur=25

With TVCs and digital campaigns, the company hopes to create a new breakfast routine for time-strapped young professionals

exchange4media Staff May 27, 2017 7:56 AM

Hamdard ventures into new vertical with RoohAfza Fusion drinks

Hamdard ventures into new vertical with RoohAfza Fusion drinks?blur=25

The 360-degree campaign by Rediffusion Y&R wants to target a new and younger audience while maintaining loyal consumers

exchange4media Staff May 27, 2017 7:53 AM

Guest Column: Targeted email delivery has 4X higher ROI than social media, direct mail and paid search: Manjunatha K G, Founder & CEO, Kenscio Digital Marketing

Guest Column: Targeted email delivery has 4X higher ROI than social media, direct mail and paid search: Manjunatha K G, Founder & CEO, Kenscio Digital Marketing?blur=25

Manjunatha explains why email hygiene and validation are critical for email marketing

exchange4media Staff May 27, 2017 7:44 AM

e4mrecap: The Week That Was

e4mrecap: The Week That Was?blur=25

A recap of the most important stories that you may have missed this week

exchange4media Staff May 27, 2017 7:34 AM

Rajiv Dingra’s 3Cs: Chicken, Chai and Caramel Popcorn

Rajiv Dingra’s 3Cs: Chicken, Chai and Caramel Popcorn?blur=25

Rajiv Dingra’s life away from work is mostly filled with chicken, travel and adventure

Venkata Susmita Biswas May 27, 2017 7:31 AM