Date-wise News

Mindshare put up a strong show at the Emvies 2011. Not only did the agency bag 18 metals, it was also declared Media Agency of the Year. Mindshare also won the TAM Awards for Best TV Research Paper and Best Innovation TV, besides winning the People’s Choice Award for the Best Case Study Presented on August 18, 2011.

exchange4media Staff Aug 27, 2011 9:49 AM

Vh1, in association with Mewsic - a Brett Lee foundation, has launched its first pro-socio campaign – Vh1 Spread the Music- which will help underprivileged children overcome challenges in life and reach their full potential through music.

exchange4media Staff Aug 27, 2011 9:37 AM

Looking back, it was a week of churn in the Hindi GEC space. Powered by strong opening numbers of ‘KBC Season 5’, Sony overtook Colors to claim the No. 2 spot. Anna Hazare continued to dominated news in all mediums. Meanwhile, Vikram Chandra, who recently took the reins as CEO of NDTV Group, speaks about his plans for the Group, future growth strategy and more...

exchange4media Staff Aug 27, 2011 9:32 AM

Print ad volume of Internet services category saw a rise of 78 per cent during H1 2011 as against H1 2010. Seven out of the top 10 brands belonged to the sub-category ‘B2C & Online Shopping Internet Services’.

exchange4media Staff Aug 27, 2011 8:55 AM

"The entire media structure in our country is built up in such a manner that we don’t have subscription revenue and then there is high carriage fee that has to be paid. With the coming of digitisation and the Government’s new policies and plans, hopefully those things will start to change," says Vikram Chandra, CEO, NDTV Group.

exchange4media Staff Aug 27, 2011 8:50 AM