Date-wise News

Big FM has been announced as the official radio partner for Wills Lifestyle Fashion Week. Big FM will run on-air contests, and would provide live and interesting trivia about the event to the listeners straight from the venue.

exchange4media Staff Sep 4, 2007 9:58 AM

National Geographic Channel explores some of the radical new anti-terrorist designs and technologies that help keep terror attacks at bay on its show ‘Combating Terror’ that premieres on September 11 at 10 pm.

exchange4media Staff Sep 4, 2007 9:57 AM

Future Media, the media company of the Kishore Biyani-owned Future Group, has unveiled the new edition series of ‘My World’, the monthly magazine that caters to the female consumers of Big Bazaar. The new series is available to customers of Big Bazaar and is also being sold through newsstands, from this month onwards.

exchange4media Mumbai Bureau Sep 4, 2007 9:56 AM

Anand Narasimha, CEO of MASH-Madison Shopper Marketing, has returned to mainstream advertising, joining Bates David Enterprise as Vice President-Strategy and Knowledge. Narasimha will work closely with Bates CEO Subhash Kamath to drive training and development all over India, under their initiative ‘Incubates’.

exchange4media Mumbai Bureau Sep 4, 2007 9:54 AM

A recent survey conducted by Dove stated that 81 per cent of women in India were not too happy with their hair. This survey was a part of Dove’s marketing initiative to support its foray into hair care. Dove has also taken the initiative on-ground with ‘Beautiful Hair’.

exchange4media Mumbai Bureau Sep 4, 2007 9:44 AM

Domino’s Pizza has unveiled a new TVC for its new range of Chinese Pizza. The creative agency behind the TVC is Contract Advertising.

exchange4media Staff Sep 4, 2007 9:42 AM

ZeeNext, the second GEC from the Zee bouquet, is inching towards its television launch. Instituting its brand identity, Zee Next unveiled its logo and tagline ‘Dil Wahi Dhadkan Nayi’.

exchange4media Mumbai Bureau Sep 4, 2007 9:40 AM

TRAI has issued the Telecommunication (Broadcasting and Cable Services) Interconnection (Fourth Amendment) Regulation 2007, which essentially covers regulatory provisions on interconnection issues relating to DTH services. This was done so that DTH could provide effective competition.

exchange4media Staff Sep 4, 2007 9:39 AM

Luxury goods company Moet Hennessy Louis Vuitton (LVMH) has appointed Ravi Thakran as Group President for South Asia, South East Asia and Middle East. Thakran will also be Director for Groupe Arnault and L Capital in the region.

exchange4media Staff Sep 4, 2007 9:37 AM

Laqshya Media has recently been awarded the advertisement rights for the new Hyderabad international airport. The contract is for a period of seven years. Laqshya Media was selected from among several other international names through a transparent and competitive bidding process.

exchange4media Mumbai Bureau Sep 4, 2007 9:36 AM

Debashis Bose, CEO, Hakuhodo Percept, has put in his papers. He, along with Sangeeta Sen who was heading creative as Vice President at Hakuhodo, is partnering with Reet Singh Ahluwalia of Arms Communications to setup a 50:50 joint venture named Arms Crestra.

exchange4media Staff Sep 4, 2007 9:35 AM