Date-wise News
Ravi Krishnan, who was in the news during the recent Lakme Fashion Week, has put in his papers as Managing Director, IMG/TWI South Asia and Senior Vice-President, IMG. Krishnan is joining a large real estate group, primarily based in Australia and Israel, as its India Head.
exchange4media Mumbai Bureau Apr 25, 2006 3:45 PM
TBWA\India has promoted Narayan Kumar, Executive Creative Director, to a new role as Executive Director and Head of Disruption Practice. Disruption is TBWA’s strategic tool that has been making waves across the world, notching up remarkable successes for TBWA as well as its clients.
exchange4media Staff Apr 25, 2006 11:03 AM
The Hindustan Lever-Pepsi alliance for the ready-to-drink Lipton iced tea is returning to the drawing board as the hot cuppa's mesmerising hold over the domestic consumers continues. The alliance, which rolled into the domestic urban market with returnable glass bottles (RGBs) as the main stay, has met with a lacklustre response.
exchange4media Staff Apr 25, 2006 6:06 AM
Think a one-minute trunk call is all you can buy for a rupee? You're wrong. A rupee may not get you a bus ticket, or a cup of tea. But it can buy you some hair oil, or even a sachet of a super brand shampoo.
exchange4media Staff Apr 25, 2006 6:05 AM
Percept Swift Advertising Pvt Ltd, a part of Percept India, Mumbai, has bagged a gold in the Social Message category of the International US Creative Summit Award. With this win, Percept Swift claims to be the only agency in India to have won a gold in Social Message category for the year 2005.
exchange4media Mumbai Bureau Apr 25, 2006 6:04 AM
In keeping with its trend of creating some of the most appealing brand messaging for its consumers in India, the Coca-Cola ‘Thande ka Tadka’ campaign, which earlier featured Aishwarya Rai, now takes a big leap forward with Aamir Khan.
exchange4media Mumbai Bureau Apr 25, 2006 6:02 AM
Delhi-based Montage Advertising has been quite active of late, adding Maple Infrastructure, Satya Developers and Inalsa Appliances accounts to its kitty. The collective account wins amount to around Rs 4.5 crore.
exchange4media Staff Apr 25, 2006 6:01 AM
The board of directors of Jasubhai Digital Media has named L Subramanyan as the company’s new Chief Executive Officer with immediate effect. Subramanyan has been with group since February 2005 as President and Publishing Director, where he was looking after a range of general management, operations and sales and marketing issues.
exchange4media Staff Apr 25, 2006 6:01 AM
Anil Ambani owned Adlabs Films Ltd at its Board of Director’s meeting held on April 23 approved the proposal for demerger of the FM radio business into a wholly owned subsidiary (SPV). It also approved issue of pro-rata shares by the SPV to all shareholders of the company in the ratio of two shares of the SPV for every share of the company, without any payment.
exchange4media Staff Apr 25, 2006 5:59 AM
Kalanithi Maran promoted Sun TV, which entered the stock market on April 20, 2006, closed at Rs 1,466.05 per share at the BSE, way above its issue price of Rs 875 per share. It opened at Rs 1,111 on the BSE, while in NSE, the stock opened at Rs 1,000 and closed at Rs 1,466.65.
exchange4media Staff Apr 25, 2006 5:58 AM
When it comes to the first ever GoaFest, initiated by the Advertising Agencies Association of India, it’s more that just awards for several advertising professionals, who feel that event had been designed to deliver an experience, which combined both educations and entertainment.
Noor Fathima Warsia Apr 25, 2006 5:57 AM
Anil Dhirubhai Ambani Enterprises (ADAE) has said that it is keen to venture into satellite radio space if the government opens terrestrial transmission of satellite radio through repeaters.
exchange4media Staff Apr 25, 2006 5:56 AM
BenQ Mobile, the new business group of BenQ Corporation, has appointed BEI Confluence as its ad agency. The account was earlier handled by Madison Advertising.
exchange4media Staff Apr 25, 2006 5:55 AM
Over 8,000 gross rating points (GRPs) spent on promoting a show! Unheard of? It was, until STAR Plus presented cases like ‘Kkavyanjali’ and ‘Miilee’ in 2005. The shows did throw amazing results initially, but today they average in the 6-7 region only. Shailja Kejriwal, Senior Creative Director, STAR Entertainment, believes that the learning the channel has taken since the last year is not to go overboard in promoting a show.
Noor Fathima Warsia Apr 25, 2006 5:54 AM

