Date-wise News

Toyota Motor Corp’s brash plan to increase global vehicle production next year 10 per cent threatens beleaguered General Motors Corp’s longstanding crown as the world’s biggest automaker.

exchange4media Staff Dec 24, 2005 8:17 AM

Korean brands, LG and Samsung, have cornered nearly half of the Rs 10,000 crore Indian home appliances market for the first time in the later half of this year. While the LG leads the market with around 35 per cent of the overall market, Samsung improved its position from around 13 to around 16 per cent now.

exchange4media Staff Dec 24, 2005 8:16 AM

The ongoing battle between telecom operators for offering the longest validity without having to recharge took a new dimension with Bharti Tele-Ventures, which offers services under the brand Airtel, today announcing the country’s first lifetime validity pre-paid package.

exchange4media Staff Dec 24, 2005 8:15 AM

The World Wide Web is going to be the main vehicle for advertising in the future, according to Mr Yusuf Mehdi, Senior Vice-President, MSN Information Services, Microsoft Corporation.

exchange4media Staff Dec 24, 2005 8:14 AM

Samsung India Electronics Ltd is focusing heavily on the flat panel television market and is eyeing a leadership position in this segment (LCD and plasma TVs) in the world, based on its technology leadership, enhanced product line-up and innovative marketing initiatives.

exchange4media Staff Dec 24, 2005 8:13 AM

Rediffusion’s National Creative Director, KS Chakrabarty, aka Chax, has been invited to be one of the judges at the Asian Media Advertising Awards 2006. Celebrating its 20th Anniversary in 2006, this competition will be held in Bali this time with profound changes in its format.

exchange4media Staff Dec 24, 2005 8:12 AM

You have better chances of winning a Christmas gift this time with all FM radio stations turning Santas. All you have to do is listen as much music as you can and call up your favourite RJs. And if you have Santa’s blessings, then don’t be surprised if you get to meet him on the street offering you a Christmas gift.

exchange4media Staff Dec 24, 2005 8:11 AM

Bangalore-based Bulls Eye Media has re-christened itself as Turnaround Marketing Communications. The five-year-old full service agency has also revamped its management team and beefed up its creative, media and client servicing teams to support clients’ promotional activities.

exchange4media Staff Dec 24, 2005 8:08 AM

Viren Razdan, Senior Vice-president, Cheil Communications, has put in his papers. He is joining Red FM as Head of Marketing and will also be responsible for the station in Delhi. He is joining Red FM on January 2, 2006.

exchange4media Staff Dec 24, 2005 8:08 AM

Come New Year and television viewers in Delhi and Chennai will have the luxury of watching DD News channel while traveling in their vehicles. This follows Prasar Bharati’s decision to convert Doordarshan’s Digital Terrestrial Transmitter (DTT) service in Delhi and Chennai into mobile reception mode.

exchange4media Staff Dec 24, 2005 8:06 AM

Close on the heels of awarding Sahara India Pariwar sponsorship rights for the Indian cricket team, the Board for Control of Cricket in India (BCCI) has awarded Nike the rights for the official kit sponsorship for approximately Rs 200 crore till 2010. Nike beat Adidas and Reebok, who were also in the race for the sponsorship deal.

exchange4media Staff Dec 24, 2005 8:05 AM

Six years after its launch in India, Nick is accelerating its localisation efforts. Starting January 1, 2006, Nick will be available as a 24-hour Hindi language service in Hindi speaking markets. For audiences in non-Hindi speaking markets, the channel will continue to be delivered in English.

exchange4media Staff Dec 24, 2005 8:04 AM

Oxford Bookstore, Mumbai, on Friday hosted the launch of ‘Mixed Feelings’, a book by ad industry veteran, Ram Sehgal. The book is a narrative journey of Sehgal’s life and his unique insights into the mad, but entertaining, world of advertising.

exchange4media Staff Dec 24, 2005 8:03 AM