Date-wise News

The Association of Indian Magazines (AIM), the industry body of Indian magazines, on Tuesday elected a new body at its governing body meeting held in Delhi. Among those elected is India Today Group Executive Director, Ashish Bagga, as President of the association. Bagga replaces Paresh Nath, Editor-Publisher, Delhi Press Magazines.

exchange4media Staff Nov 15, 2005 7:23 PM

Bank of Baroda has short-listed five agencies to take care of its advertising business. These are Mudra, Euro RSCG, FCB-Ulka, Lintas Personal and Interpublicity. The media arms of these agencies will take care of the media requirements of the bank. Industry sources peg the account at Rs 40 crore.

exchange4media Staff Nov 15, 2005 9:18 AM

Heinz, the makers of the energy drink Complan, has introduced its new product - Complan Family - for the first time in the country. The new product, promising nutrition and good health for every member of the family, is specially created in two variants such as Delicious Malt and Lite for adults aged 13 years and above.

exchange4media Staff Nov 15, 2005 8:23 AM

Indians are unlikely to get adventurous in their core meal - the typically elaborate and multi-textured lunch or dinner. Not so with their quasi meals or snacks. So, train your guns on idlis, dosas, pav bhaji and lighter snacks, a report has suggested to the Indian food processing sector.

exchange4media Staff Nov 15, 2005 8:22 AM

Tapping into the power of Information Communication Technology, Bajaj Allianz General Insurance has launched an insurance product – e-Opinion Rider – which will cover the expenses of a second opinion e-consultation services for serious illness in India. The insurance company has tied up with WorldCare Inc, a pioneer in second opinion e-consultation, for this.

exchange4media Staff Nov 15, 2005 8:21 AM

ESPN-STAR Sports, has promoted Tom McVeigh to the position of Senior Vice-President, Operations and Technology. He remains based in Singapore with region-wide responsibility for all operations and technology matters related to the 13 ESPN and STAR Sports channels across Asia.

exchange4media Staff Nov 15, 2005 8:19 AM

India is all set to make its mark at the biennial ADASIA at Singapore with some 140 participants forming the Indian delegation at the largest advertising, marketing and media event in Asia to be held from November 20-23, 2005. This is the highest number of delegates ever to represent India at the ADASIA Congress.

exchange4media Staff Nov 15, 2005 8:16 AM

FCB-Ulka, Delhi has bagged the creative duties for Business Park Town Planners Ltd (BPTP). BPTP is one of the key players in the arena of real estate development. Commenting on the account win, FCB-Ulka, Chief Operating Officer, Sanjeev Bhargava pegged the size of the account at close to Rs 8-10 crore. The incumbent agency was Lowe, Delhi.

exchange4media Staff Nov 15, 2005 8:15 AM

The Tata-STAR DTH venture crossed two major milestones on November 14 in its preparation to launch DTH services in the country. Formerly Space TV, the company has been re-christened Tata Sky Ltd. The company also announced that it had signed an agreement with ISRO to lease all 12 KU-band transponders on the INSAT 4A satellite.

exchange4media Staff Nov 15, 2005 8:14 AM

It has been busy times for Lintas Personal. Immediately after C D Mitra’s decision to quit, Lintas has given the new post to old hand Suprio Guha Thakurta, who has been appointed as President, Lintas Personal. Thakurta’s appointment comes in the wake of the agency’s decision to expand into newer areas of business.

exchange4media Staff Nov 15, 2005 8:13 AM

ZenithOptimedia was entrusted with the media buying and planning duties of Nestlé India today. Though the company refused to divulge the account size, agency sources said that size of the account was upwards of Rs 50 crore. The incumbent agency was Universal McCann.

exchange4media Staff Nov 15, 2005 8:11 AM

Radio Mirchi, which has been engaged in a high-decibel media campaign recently, has filed its draft Red Herring Prospectus with the Securities and Exchanges Board of India to enter the capital market with an initial public offering.

exchange4media Staff Nov 15, 2005 8:10 AM

Recognising the increasing influence of India in the world of advertising, the second ever meeting of the Lowe Worldwide Board under the new global management is scheduled in Mumbai between November 15 and 17, 2005. This is the first time Lowe Worldwide board is meeting in India.

exchange4media Staff Nov 15, 2005 8:09 AM

After spending six years with the organisation, Bates, Executive Vice-President, J S Mani has decided to move on. Mani joined Mudra on November 14 to head the newly instituted Mudra ADAE, as President. He will be responsible for offering total branding solutions for all of Mudra’s ADAE clients.

exchange4media Staff Nov 15, 2005 8:08 AM