Date-wise News

The Indian cellular services market is projected to reach $24 billion by the end of 2009, recording a compounded annual growth rate (CAGR) of 35.6 per cent, consulting firm Gartner announced today.

exchange4media Staff Sep 1, 2005 8:13 AM

Sheer affordability has changed the dynamics in the motorcycle industry, with the entry level and the commuter segment racing neck-and-neck to contribute a sizeable number to total industry sales.

exchange4media Staff Sep 1, 2005 8:12 AM

Reliance Infocomm has tied up with Intrex, an Essel Group venture, for electronic distribution of the RIM Prepaid portfolio as well as national and international calling cards. Prepaid customers of the CDMA mobile service provider can recharge their accounts by sending an SMS to 7575 or through Intrex’s website.

exchange4media Staff Sep 1, 2005 8:11 AM

It's not just in the K-serials that bahus count for something. Daughters-in-law can be an important force in marketing , even in places where they would seem least likely to have much influence.

exchange4media Staff Sep 1, 2005 8:10 AM

Coca Cola India on Wednesday launched the 2005 edition of Limca Book of Records in the Capital. With this launch, the record book has entered into its 16th year of tribute to Indian achievers from across the globe.

exchange4media Staff Sep 1, 2005 8:09 AM

Here’s more good news for gaming enthusiasts, Games2win.com, India’s first casual games website promoted by Contests2win.com, has announced a collaboration with AXN to promote a brand new show titled Game Max, which will premier on AXN India soon.

exchange4media Staff Sep 1, 2005 8:08 AM

Dexterity Business Analysts, an IT solutions and services company offering end-to-end solutions specific to the market research and business intelligence domains, has ambitious plans to be one of the top three IT solution providers for market research in India by 2007.

exchange4media Staff Sep 1, 2005 8:07 AM

India’s premier web portal, Rediff.com, has tied up with GR8! TV magazine to provide Bollywood and television content, ranging from alerts to video clips of serials, on mobile phones.

exchange4media Staff Sep 1, 2005 8:06 AM

A B Ravi, Founder and Executive Editor of USP Age, has put in his papers. He will be joining CNBC-TV 18 as Consulting Editor-Special Projects from September 15, 2005.

exchange4media Staff Sep 1, 2005 8:05 AM

Lowe Kolkata is witnessing a change of guard. D K Guha will head the Kolkata operation of Lowe as Vice-President from September 1. Guha takes over from Executive Vice-President Sandip Chaudhury, who had put in his papers in June to pursue opportunities outside advertising.

exchange4media Staff Sep 1, 2005 8:04 AM

Red FM is managing to generate more than its share of news of late. After putting its communication partners in place and signing exclusive deals with entities like T-Series, the station is on a complete revamp mode.

exchange4media Staff Sep 1, 2005 8:03 AM

Sahara One has roped in AMO Communications as the creative agency for its upcoming Hindi movie channel, Filmy. The pitch saw four agencies present their strategies. According to industry estimates, the account size has been pegged in the region of Rs 7-14 crore.

exchange4media Staff Sep 1, 2005 8:02 AM

Anil Ambani has homed in on yet another acquisition. This time, in the garments sector. Reliance Capital, part of the Anil Dhirubhai Ambani Enterprise, is close to picking up a minority stake in the Chennai-based Celebrity Fashions Private. Celebrity Fashions owns the Indian Terrain menswear brand.

exchange4media Staff Sep 1, 2005 8:01 AM

Bruce Matchett, Chief Creative Officer of Singleton Ogilvy & Mather, Australia and New Zealand, is joining JWT India as Chief Creative Officer and National Executive Creative Director. He comes on board from October.

exchange4media Staff Sep 1, 2005 8:00 AM

The Bombay Ad Club’s first ever Media Review saw a packed house, where Madison Communications CMD Sam Balsara made a case for the media industry. The highlight was his 12-point plan to strengthen the media function.

exchange4media Staff Sep 1, 2005 7:59 AM

India Broadcast News, the soon-to-be-launched English news channel by TV18, Rajdeep Sardesai and Sameer Manchanda, has roped in rmg david as its creative agency. The account will be handled by the agency’s Delhi office.

exchange4media Staff Sep 1, 2005 7:58 AM

<p align=justify>“I think a reasonable figure for the industry currently is Rs 1,000 crore annually. Let us not forget that there are so many things that we cannot measure in outdoors, unlike traditional media. The growth rate is at 20 per cent year-on-year.”

exchange4media Staff Sep 1, 2005 12:00 AM

<p align=justify>“We have to have relevant data on outdoor and we have to scientifically justify ROI. Till that happens I guess opportunities would only mean a new site on some new road… Currently, creativity in outdoor only means creativity in visuals but creativity has to be there in strategy and media as well.”

exchange4media Staff Sep 1, 2005 12:00 AM