Date-wise News

O&M’s Executive Director Ajay Kakar is moving on to join Anil Dhurabhai Ambani Enterprises (ADAE). At Ogilvy, he has steered their financial practice since inception.

exchange4media Staff Aug 1, 2005 11:02 AM

Mauj Telecom has launched the next generation mobile games in India. These games will enable players to play with each other in real time over a Bluetooth connection between their phones.

exchange4media Staff Aug 1, 2005 8:13 AM

Chandramani Singh, General Manager, LGEIL, has put in his papers. Singh confirmed his resignation to exchange4media on Saturday, stating that he would be parting ways with the company on August 1.

exchange4media Staff Aug 1, 2005 8:12 AM

Direct-selling FMCG company Amway India is evolving as a health and beauty company, and is planning to expand its product basket with some big ticket launches in the coming fiscal.

exchange4media Staff Aug 1, 2005 8:11 AM

Try as it might, the Internet in India is failing to put on flab. Its usage has increased primarily in depth, to the extent that the word “netaholic” may soon find a place in the popular lingo. According to a survey by JuxtConsult, a joint effort of Indicus Analytics and Webchutney, only 8 per cent of India’s urban Internet users came in during the last one year. An overwhelming 80 per cent have been online for more than three years.

exchange4media Staff Aug 1, 2005 8:10 AM

To buttress its offering in the vital 7 am to 11 am slot in the Mumbai market, Red FM has roped in popular radio jockey Malishka to host its prime time breakfast show, ‘Morning No1’, on weekdays.

exchange4media Staff Aug 1, 2005 8:09 AM

With the launch of Mumbai Mirror, DNA and Hindustan Times, salaries in the somnolent Mumbai market in the past two months went through the stratosphere. In this unsigned article, a former IIM-Calcutta alumnus, who currently works for Business Standard in Mumbai, recounts the funnier – though real – side of the poaching game.

exchange4media Staff Aug 1, 2005 8:09 AM

Swati Publications is in on a high. With content crafted to satiate the entire family, the leader in the Telugu weekly space is confident of raising its readership from the present 39.59 lakh (NRS 2005) to 54 lakh by next year.

exchange4media Staff Aug 1, 2005 8:07 AM

After a successful campaign for Colgate in the villages of Uttar Pradesh, involving 500 youth volunteers, MART Rural Solutions is now gearing up to undertake a similar campaign for the oral care brand in the interiors of Andhra Pradesh.

exchange4media Staff Aug 1, 2005 8:06 AM

The Lanka Tri-series made news even before the first ball was bowled. And now, Ten Sports and series sponsor Pepsi are creating more news with advertising innovation -- during the drinks breaks. Yes, Pepsi is advertising, but, believe it or not, no commercials are being aired during the commercial break!

exchange4media Staff Aug 1, 2005 8:05 AM

Things could get tough for foreign news broadcasters that uplink from outside India. The downlinking policy, which is on the anvil, proposes to ban them from airing content as well as advertising meant for India. Only channels owned 74 per cent by Indians can uplink from India.

exchange4media Staff Aug 1, 2005 8:04 AM

Leading international sports marketing agency, Nimbus Sport, has inked a deal with the Asian Cricket Council, whereby commercial rights to the Afro-Asia Cup cricket tournaments of three consecutive years have been assigned to Nimbus.

exchange4media Staff Aug 1, 2005 8:03 AM

Nearly a month after the first round of data release, the National Readership Studies Council is geared up to present the second round of data of National Readership Survey, 2005.

exchange4media Staff Aug 1, 2005 8:02 AM

Contrary to reports in a section of the media, the Consumer Affairs Ministry has shortlisted three agencies – Mudra, Everest and Rediffusion DY&R – for its creative business, but is yet to sign on the dotted line.

exchange4media Staff Aug 1, 2005 7:58 AM

Away from the euphoria of DNA’s launch, an unusual event took place, the kind that adds to the folklore of the print media. On Saturday evening, Samir Jain, along with Bhaskar Das, Times Group’s National Response Head, paid a visit to Pradeep Guha’s office to felicitate him on DNA’s launch.

exchange4media Staff Aug 1, 2005 7:56 AM

The most hyped launch in the Mumbai print market, DNA, finally happened on Saturday. Entering the market with an inaugural Rs 2 cover price, the 54-page daily stands out for its high number of supplements. Many industry experts point that the noise created so far may have proved to be a drawback as expectations from DNA were very high.

exchange4media Staff Aug 1, 2005 7:55 AM