Date-wise News

Lee Iacocca will be pitching Chrysler group vehicles again. The former Chrysler Corp Chairman will appear in a series of TV commercials touting the “Employee Pricing Plus” incentive campaign launched by the Chrysler group, the US arm of DaimlerChrysler.

exchange4media Staff Jul 9, 2005 8:00 AM

Lenovo, the world’s third largest PC company, has announced the launch of the first New ThinkPad since it bought IBM’s PC division – the ThinkPad X41 Tablet. The offering is said to be the thinnest and lightest convertible available in the Indian market.

exchange4media Staff Jul 9, 2005 7:59 AM

Cola giants are drawing up plans to garner the maximum possible share of an Indian's daily liquid consumption. Towards this end, both Coca-Cola and Pepsi are now eyeing the space of that uncontrollable afternoon refresher -- the most common tea or coffee.

exchange4media Staff Jul 9, 2005 7:58 AM

India represents the most compelling international investment opportunity for mass merchants and food retailers looking to expand overseas, according to management consultancy firm AT Kearney.

exchange4media Staff Jul 9, 2005 7:57 AM

Bangalore-based agency Mag Communications has set up a hot shop to provide art, including customised work for corporates and other customers. The agency’s division, Magnitude, is also planning a string of retail outlets across the metros and sell to end customers through the franchise route.

exchange4media Staff Jul 9, 2005 7:56 AM

Sahara India Pariwar has gone into patriotic mode. The group is backing a musical theatrical based on India. Called ‘Bharati’, the stage musical is perhaps the most ambitious and spectacular effort to date to take India to the world.

exchange4media Staff Jul 9, 2005 7:55 AM

In a unique initiative, Sony has tied up with MTV for its reality show, Fame Gurukul, to offer interesting snippets and insights in a special capsule on MTV after every episode of the talent show on Sony, just in case viewers missed out on the real thing.

exchange4media Staff Jul 9, 2005 7:54 AM

Hungama TV’s popular Captains Hunt 2005 is back and the channel has managed to rope in 10 sponsors this time – Clinic Plus, Tata AIG Life Insurance, Candities Foods, McDonald's, Kellogg's Chocos, Bournvita, Markline Pencils, Brepo Systems’ Twinkle Toons, GD Foods’ Tops Custards and Monginis.

exchange4media Staff Jul 9, 2005 7:52 AM

According to the NSS figures on consumption expenditure for the calendar year 2003, a total of Rs 89,161 crore was spent by households on the following four categories of non-food expenditure: personal care and effects, toilet articles, sundry articles and miscellaneous consumer goods. Of the total spend of Rs 89,000 crore, more than Rs 53,000 crore was attributable to rural areas.

exchange4media Staff Jul 9, 2005 7:51 AM

Deccan Chronicle Holdings has informed the Bombay Stock Exchange that in its forthcoming board meeting on July 27, 2005, it will discuss the offer of up to 9 per cent of its share capital for raising funds through FCCBs, private placement, ADRs or GRDs subject to a 5-year conversion period.

exchange4media Staff Jul 9, 2005 7:50 AM

Adding more to its marketing innovations, Sony Entertainment Television has recently unleashed promotional tools that are aimed at creating and leveraging new touch points to connect with its viewers.

exchange4media Staff Jul 9, 2005 7:50 AM