Date-wise News

Interpublic Group of Cos.' media buying and planning firm Universal McCann is searching for a new leader after moving current CEO Robin Kent into a role working on "special Interpublic media projects". COO Murray Dudgeon will fill in for Kent as CEO on an interim basis.

exchange4media Staff Mar 16, 2005 8:05 AM

The Xenitis Group is all set to make a splash in the Delhi market. The company launched its Aapna PC brand of computers on Tuesday claiming it is the "first company to launch branded computers costing less than Rs 10,000."

exchange4media Staff Mar 16, 2005 8:04 AM

Leading mobile service provider Airtel will be launching its 'power' campaign with the 'power' people - Sachin Tendulkar and Shahrukh Khan. The nationwide campaign will kick off on March 17 across all 21 circles of Airtel.

exchange4media Staff Mar 16, 2005 8:03 AM

The Forbes Group, owned by Shapoorji Pallonji, and HDFC Limited have joined hands to start a new company, Next Gen Publishing Limited (NGPL). The company has been established to offer the best in the field of print publishing through niche and special interest magazines.

exchange4media Staff Mar 16, 2005 8:02 AM

MindShare, a global media investment management company with billings in excess of $19 billion, was awarded the title of Global Media Agency of the Year for 2004 by Advertising Age magazine. This is the second year in a row that MindShare has bagged this honour.

exchange4media Staff Mar 16, 2005 8:01 AM

Sathya Saran will no longer edit the Femina. She starts off in a new role as Director - Brand Alliances for Femina, in a position conceived to create win-win situations for brands outside the group to associate themselves with Bennett, Coleman brands. Her last issue as Editor would be the magazine's edition dated April 15, 2005. Amy Fernandes takes over as editor.

exchange4media Staff Mar 16, 2005 8:00 AM

The results of IRS 2005 R1 have given Marathi publications on the whole a reason to celebrate. With most publications showing growth, key players share that a lot is the result of the increased competition in the market with new players coming in and the existing ones looking at new methods of increasing circulation.

exchange4media Staff Mar 16, 2005 7:57 AM

Come April, P.S. Sunder, who is currently Zonal Manager-South for Hero Honda, has been made General Manager, Marketing, and will head marketing functions of the two-wheeler major. He replaces Pradeep Saxena, who recently moved to Hyundai Motor India Limited as General Manager, Marketing. He will assume his new responsibility in April and move to Delhi.

exchange4media Staff Mar 16, 2005 7:56 AM

The second session of Pitch Brainstorm in Mumbai began with a keynote speech from Subhash Chandra, Zee Telefilms CMD. He said, "In the future, you would have to see some things changing within the communication landscape. The mindset which persists is that marketing and advertising activity is depletion of time and resources, as opposed to an investment of sorts.”

exchange4media Staff Mar 16, 2005 7:55 AM

Forecasting the future is not easy. As the network infrastructure is becoming our future social infrastructure, its usage environment of devices and applications necessary for the networks. Their operations, which carry information, should be improved, instead of improvement of physical distribution. The first session of Pitch brainstorm, held in Mumbai mulled over the subject 'Communication business in 2010- Super Specialisation over Integration'.

exchange4media Staff Mar 16, 2005 7:54 AM

The IRS 2005 R1 finding for business publications is a reverse of what was seen in last round (2003 R2). The genre had seen a growth last round from business dailies barring Hindu Business Line, which is the only financial daily to have registered growth in this round. The situation holds true even in case of magazines, where Business World and Outlook Money see an increase.

exchange4media Staff Mar 16, 2005 7:53 AM

The Delhi markets and the Delhi & Urban Environs, as segregated in the IRS 2005 R1, throw various firsts for the readership trends here. The Hindustan Times has recorded growth in these markets. The Times of India has shown a fall, even as it claims an increase in the Delhi & Urban Environs market. The overall numbers show a fall in the readership of many publications.

exchange4media Staff Mar 16, 2005 7:52 AM