Date-wise News

MTNL has finally decided on the agencies to take care of its creative duties. The organisation has chosen SSC&B Lintas, Sobhagya and Pressman as its creative agencies. According to industry sources, the account size is in the region of Rs 40 crore.

exchange4media Staff Feb 8, 2005 2:52 PM

Robert Siegel seems to operate on instincts. He made his name, in '86, as the man who launched Dockers -- a fashion crime and a runaway business success story. In the last three years at the helm of Lacoste, he has orchestrated a sales explosion. US sales for the $1 billion global brand rose 125 per cent last year and are expected to rise 60 per cent in 2005.

exchange4media Staff Feb 8, 2005 8:00 AM

Prof. Leigh Hafrey from MIT-Sloan School of Management, USA, along with Prof. Shubho Shekhar Bhattacharjee from Indian Institute of Planning and Management, conducted a day-long workshop on ethics and leadership in the Capital. Prof. Rajeev Kohli from GSB-Columbia University also conducted a session on innovation and creativity. CEOs, MDs and Directors of different companies attended the workshop.

exchange4media Staff Feb 8, 2005 8:00 AM

Spencer's is back. The 100-year-old brand name, which evoked fond memories for so many generations of shoppers in erstwhile Madras, is the new name for RPG's hypermarket stores.

exchange4media Staff Feb 8, 2005 7:58 AM

Kerala has come to occupy the top position in monthly per capita consumer expenditure (MPCE) both in the rural and urban sectors of the country. In the rural sector, the population having MPCE above Rs 950 is the highest in Kerala at 30 per cent, followed by Punjab at 13.6 per cent, according to the latest Economic Review by the State Planning Board.

exchange4media Staff Feb 8, 2005 7:58 AM

Dabur India Ltd appears to be in a dilemma over Binaca. The brand, which was acquired from Reckitt Benckiser in 1996, appears to have become redundant for Dabur after the Balsara acquisition. And company sources indicate that Dabur might be once again keen to sell off Binaca.

exchange4media Staff Feb 8, 2005 7:57 AM

Considering the popularity, reach and impact of wireless promotions, the airlines industry too has forayed into the wireless market with Virgin Atlantic tying up with Mobile2win for the SMS campaign.

exchange4media Staff Feb 8, 2005 7:56 AM

Sierra India Pvt Ltd, the official licensee for Walt Disney shoes in India, is ready with its range of shoes for the little ones under the brand name “Disney Shoes”. The company launched the shoes on Monday across India and the advertisement for the same is scheduled for February 14, confirmed a senior company official. On the sales target, he said, “The company is looking at Rs 8 to 10 crore this year.”

exchange4media Staff Feb 8, 2005 7:55 AM

Continuing its tradition of celebrating womanhood, Whirlpool of India is presenting the second "Whirlpool GR8! Women Awards 2005" in the Capital on February 18. The event is being organised by the Indian Television Academy and the event will be telecast on Star Plus on March 5.

exchange4media Staff Feb 8, 2005 7:54 AM

The Supreme Court today issued notices to mobile firms and private banks on a public interest petition alleging that they were providing phone numbers of citizens to commercial groups for promotion of sales.

exchange4media Staff Feb 8, 2005 7:52 AM

The Parliamentary Consultative Committee for the Ministry of Information & Broadcasting and Culture met yesterday under the Chairmanship of S Jaipal Reddy, minister for I & B and Culture. The MPs cutting across party lines lauded the Prasar Bharati DTH scheme to extend coverage of Doordarshan, All India Radio and a bouquet of other private channels to hitherto uncovered areas.

exchange4media Staff Feb 8, 2005 7:51 AM

mOne, which has developed a cross-media capability to measure digital media's role, has set up its operations in India under Tushar Vyas. Nasreen Madhany, CEO, mOne Worldwide, said, "It is our intention to take some of the successes from the US market and transport and integrate them with the mOne offerings in other parts of the world. In that context, India provides many opportunities."

exchange4media Staff Feb 8, 2005 7:50 AM

In the spirit of Valentine's Day, MAX has launched a film festival titled 'Dil Se Dil Tak,' dedicated to those with the romantic spirit. The festival showcases big titles such as Dil, Na Tum Jano Na Hum, Maine Dil Tujho Diya, Kuch Kuch Hota Hain, Kasam and Mann. All of the films would be telecast from 5 pm onwards and the festival would go on till the 25th of this month.

exchange4media Staff Feb 8, 2005 7:49 AM