Date-wise News

Vivek Prakash, Samsung India’s Vice-President and head of IT business, has put in his papers. Confirming the development to exchange4media, Ravinder Zutshi, Director, Sales, said, “It is true that Vivek has put in his papers but it is up to the management whether it accepts the resignation or not.” The company is waiting for K.S. Kim, Managing Director, to decide on Prakash’s resignation after he returns from Korea on January 30.

exchange4media Staff Jan 21, 2005 1:53 PM

America Online’s (AOL) Tegic Communications has announced the availability of version 7.2 of its popular T9 text input software in India. It is also opening a new office in Bangalore. Mridul Srivastava, Senior Country Manager, will oversee all marketing and business development activities in the region.

exchange4media Staff Jan 21, 2005 8:34 AM

Dow Jones & Company has announced the launch of The Wall Street Journal Briefing, a series of topical newsletter-styled publications for international distribution. They will start with two China-focused newsletters.

exchange4media Staff Jan 21, 2005 8:33 AM

TVS Motor Company Limited has kicked-off the soft launch of its new economy segment motorcycle – Star – in Tamil Nadu through local meets organised by its dealers. ‘Star’ would compete with Bajaj Auto’s ‘Boxer’ and Hero Honda's ‘CD Dawn’ in the economy segment.

exchange4media Staff Jan 21, 2005 8:32 AM

LG Electronics India has launched Super Slim which it claims is the world’s slimmest flat CTR TV. The product will also be available globally across all countries.

exchange4media Staff Jan 21, 2005 8:31 AM

As its latest marketing initiative, Whirlpool has tied up with Mobile2win to promote its new product – Whirlpool Sensation, a multi-featured washing machine. With the new initiative, a customer can ask for a free demonstration of the product by simply sending an SMS.

exchange4media Staff Jan 21, 2005 8:30 AM

Not just tennis fans, but advertisers too have trained their eyes on tennis star Sania Mirza. Even as the young tennis star gears up for a historic third round clash against Serena Williams in the Australian Open on Friday, brands of all hues have queued up to sign her on.

exchange4media Staff Jan 21, 2005 8:29 AM

Bennett, Coleman & Co's (BCCL), the publishing house that owns India's most-read English daily The Times of India and financial daily The Economic Times, is quietly sewing up exclusive long-term advertising deals with clients, locking the competition out of their media plans in the process. And it is taking the "equity participation" route to do so.

exchange4media Staff Jan 21, 2005 8:28 AM

The day one of POP Asia 2005 turned to be an analysis of the present POP scene in India with experts like Martin Kingdon, Director General, POPAI, UK and Ireland, Nehal Medh, Director, Clients Services, ORG-MARG, K Radhakishnan, Food World and Ravi Pooviah of IIT Mumbai. Harish Bijoor, Chairman, Steering Committee, POP Asia 2005 opened the seminar, throwing light on why POP in increasingly becoming an important medium for any marketer today.

exchange4media Staff Jan 21, 2005 8:27 AM

In an effort to strengthen its search and online research business, Yahoo! India has announced a series of strategic appointments. While Vishal Maheshwari will be the new Head of Yahoo! India Mobile. In addition, Rishi Behal has been promoted as Director-Strategic Alliances & Search, and Pearl Uppal will head the National Sales function of Yahoo! India as Sales Director.

exchange4media Staff Jan 21, 2005 8:26 AM

Mona Jain, VP-Media, Cheil Communications, has been chosen as ‘Cheil International Employee of the Year’. All the 22 network offices send in one entry each to the jury in Seoul after selecting their candidate for Best International Employee.

exchange4media Staff Jan 21, 2005 8:25 AM

Aaren Initiative, the out-of-home solutions division of Lintas Integrated Marketing Action Group, has been awarded the out-of-home solutions account for the prestigious TN circle of Tata Teleservices. This account was won in a multi-agency pitch, where the incumbent agency was RMG David.

exchange4media Staff Jan 21, 2005 8:24 AM