Date-wise News
C. Venugopal has joined Nerolac Paints as General Manager, Marketing. He will be heading the Decoratives product portfolio. He moves from Godrej Sara Lee where he was DGM-Marketing handling the Good Knight brand. Prior to that he was with Reckitt Benckiser handling their OTC portfolio.
exchange4media Staff Jan 7, 2005 12:14 PM
FMCG Major P&G is launching a new variant of its detergent brand Ariel. The new Ariel is powered by aromatic wonders. And, to woo consumers the two new advertising campaigns designed for the product would feature famed aroma therapist Blossom Kocchar and film star-cum-homemaker Sharmila Tagore.
exchange4media Staff Jan 7, 2005 7:11 AM
The Telecom Regulatory Authority of India (Trai) on Thursday issued a directive each to Reliance Infocomm and Tata Teleservices Limited on their advertising fixed line telephony services as mobile services.
exchange4media Staff Jan 7, 2005 7:10 AM
Photo Imaging Asia 2005 not only provides a forum for the photography industry to interact and network but is also an ideal platform to forge profitable business alliances. Consumers will get a glimpse of international products and innovative technology.
exchange4media Staff Jan 7, 2005 7:09 AM
Life insurance advertising on television between January and November 2004 registered a rise of 84 per cent over the corresponding period in 2003. The total amount spent up to November was Rs 257.5 crore (Rs 139.7 crore).
exchange4media Staff Jan 7, 2005 7:08 AM
The Bombay Ad Club initiative M.AD Quiz (Marketing and Advertising) has gathered quite a lot of noise across the industry. The event would be held in Mumbai today. As Nishi Suri, Chairperson, M.AD Quiz, shares, this year’s event attracted participants from across the various sections of media, marketing and advertising industry.
exchange4media Staff Jan 7, 2005 7:07 AM
Tanishq is set to see a transition at the top management level with the transfer of the COO Harish Bhat to Tata Teleservices Limited as President, Marketing with effect from January 17. CK Venkataraman, who is presently the Head of Titan SBU of the Company's Time Products Division, would be taking over from him as the COO.
exchange4media Staff Jan 7, 2005 7:06 AM
Pantaloon Retail India has sold a 4.98 per cent stake preferentially to media giant Bennett, Coleman and Company (BCCL) for Rs 70 crore. The number of shares involved is 953,000.
exchange4media Staff Jan 7, 2005 7:04 AM
With representations in Pakistan, Bangladesh, Sri Lanka and Nepal, Ogilvy & Mather is now entering the Nepal market in a big way. Signing an agreement with Prisma Advertising of Nepal, the agency has now become the official representative of O&M in Nepal.
exchange4media Staff Jan 7, 2005 7:03 AM
In order to strengthen service and operations and to pursue aggressive business growth, rmg david has just hired Dharmendra Satapathy as its Mumbai Head. Satapathy has been in the business of advertising for over a decade working on a wide array of brands. His last assignment was with Lowe, Mumbai as a strategic planner on ICICI Prudential and Johnson & Johnson.
exchange4media Staff Jan 7, 2005 7:02 AM
Narendra Tripathi, Assistant VP-Sales, NDTV Media, is set to join Dainik Jagran TV on January 18. Tripathi confirmed that he would be joining Jagran TV as Vice President – Sales, and would be looking after the operation nationally.
exchange4media Staff Jan 7, 2005 7:00 AM
After a hotly contested pitch involving Contract Advertising, Madison Creative, Denstu Communications and Everest, the creative kitty of Hitachi air conditioners has headed towards Everest. The incumbent in the pitch was Leo Burnett. However, the size of the account is estimated to be in region of Rs 15-20 crore.
exchange4media Staff Jan 7, 2005 6:58 AM
For Sony, Friday is one slot where the channel has managed to throw up good numbers. Consolidating this further, Sony is all set to bring another initiative to its Friday, 8.00 pm slot, in the form of ‘Dance Dance’ starting January 14, leading to significant changes in scheduling.
exchange4media Staff Jan 7, 2005 6:57 AM
Anisha Motwani has now been elevated from the post of Vice President to Branch Head in Euro RSCG, Delhi, replacing Sanjeev Roy. Confirming the news, Motwani informed that she would be looking after the Delhi operations and would be reporting to Suman Srivastava, President.
exchange4media Staff Jan 7, 2005 6:54 AM
We look at corporate communications in two ways; first, promoting the corporate brand Samsung, and promoting the reputation of the brand; and, second, brand building activities. In the first, we have corporate reputation which involves social responsibility, the people and the service quality – a huge gamut is covered here. In the second role of promoting the brand, we have Samsung sponsoring the Samsung Cup, the ICC Champions Trophy or the Olympics; it’s PR that plays a role here.
exchange4media Staff Jan 7, 2005 12:00 AM
Pugmarks is one of the first interactive companies in India to provide interactivity to a large amount of media houses and other people who wanted to get on to the Internet which is the first truly interactive medium in the world. Now interactivity has become multi-dimensional with SMS, GPRS, WAP, CDMA, and interactive voice. We are getting into total interactivity where we will offer all these services.
exchange4media Staff Jan 7, 2005 12:00 AM

