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Date-wise News

`India's teledensity to double by 2009`

`India's teledensity to double by 2009`?blur=25

The country’s teledensity is expected to more than double to 18 per cent by March 2009 from the current 8 per cent, according to a study by Cris Infac. The telecom subscriber base is also estimated to grow at a compounded annual growth rate of 27 per cent to touch 212 million in the next five years.

exchange4media Staff Dec 29, 2004 7:20 AM

Pakistan, Bangladesh pip India in FMCG race: AC Nielsen survey

Pakistan, Bangladesh pip India in FMCG race: AC Nielsen survey?blur=25

India’s neighbours are growing at a quicker pace in the fast moving consumer goods (FMCG) sector. Bangladesh and Pakistan saw a growth of over 8 per cent for the year 2003-04.

exchange4media Staff Dec 29, 2004 7:19 AM

Ozone serves legal notice on HLL over Anti-marks

Ozone serves legal notice on HLL over Anti-marks?blur=25

A month after it released a comparative advertisement for its fairness cream Fair & Lovely Anti-marks, Hindustan Lever Ltd (HLL) has been taken to court. The FMCG major has been served a legal notice by Ozone Ayurvedics, makers of Nomarks anti-marks cream, one of the brands compared in the HLL ad.

exchange4media Staff Dec 29, 2004 7:18 AM

Merchant bankers may be kept out of phase II of FM radio

Merchant bankers may be kept out of phase II of FM radio?blur=25

The government is still analysing the financial bids submitted by SBI Caps and PNB Gilts for the rollout of FM radio phase II. Internal discussions are taking place within the information and broadcasting ministry on the way forward on the second phase of FM radio privatisation.

exchange4media Staff Dec 29, 2004 7:17 AM

Kids' channels vying to capture audience — `Focus on localisation of content, multi-language feed'

Kids' channels vying to capture audience — `Focus on localisation of content, multi-language feed'?blur=25

At one time, Cartoon Network reigned supreme. But today with seven channels in the children's category, broadcasters are prompted to secure their distinctiveness in a bid to capture audience attention. Most of the kids' channels are looking at a programming mix that would help them to set themselves apart from one another.

exchange4media Staff Dec 29, 2004 7:16 AM

30% Indians influenced by credit card's brand: MasterCard Lifestyle survey

30% Indians influenced by credit card's brand: MasterCard Lifestyle survey?blur=25

MasterCard International's second Consumer Lifestyle survey in South Asia, Middle East and Africa has found that 30 per cent of Indians are influenced by the credit card brand, while 48 per cent of Indians prefer a credit card over cash due to the convenience factor.

exchange4media Staff Dec 29, 2004 7:15 AM

Retail lubes mart turns around clocking 13% growth, says AC Nielsen study

Retail lubes mart turns around clocking 13% growth, says AC Nielsen study?blur=25

After a two-year-long depression, lubes market is finally looking up with the retail market registering 13 per cent growth, claims a recent AC Nielsen audit on the lubricant market. Demand for passenger vehicles and easier auto-finance boosts consumption.

exchange4media Staff Dec 29, 2004 7:14 AM

Hi-tech wishes challenge good-old greeting cards

Hi-tech wishes challenge good-old greeting cards?blur=25

Even though SMS and MMS greetings and e-cards are criss-crossing the wired world by the lakhs, marketers believe that the ‘emotional quotient’ in traditional cards will never die, even though revenues have taken some fall.

exchange4media Staff Dec 29, 2004 7:13 AM

Mindshare’s Krishna Kumar to head Media2win, online media planning/buying venture of contests2win group

Mindshare’s Krishna Kumar to head Media2win, online media planning/buying venture of contests2win group?blur=25

Krishna Kumar of Mindshare has joined as CEO of Media2win, the new venture from the contests2win group. Media2win, which started operations yesterday, is an online and wireless media planning and buying services company which will offer its clients end-to-end new media solutions.

exchange4media Staff Dec 29, 2004 7:12 AM

Lodestar beefs up media team, brings in senior officials

Lodestar beefs up media team, brings in senior officials?blur=25

Accumulation of new businesses has resulted in Lodestar beefing up its media team. President, Lodestar, Shashi Sinha shares that the agency has made two senior-level appointments and streamlined the structure in a manner that efficacy in operations is maintained.

exchange4media Staff Dec 29, 2004 7:10 AM

Dentsu reshuffles senior management squad

Dentsu reshuffles senior management squad?blur=25

Dentsu India brings about some more action in its workforce. Rajesh Aggarwal, presently, COO, Dentsu Marcom, takes over as Executive Director and head of the agency, replacing Y Miura, who was on secondment from Dentsu Inc, Tokyo. Miura is moving to Brussels to join Dentsu Europe.

exchange4media Staff Dec 29, 2004 7:09 AM

McCann Erickson wrests LG washing machines creative account from O&M

McCann Erickson wrests LG washing machines creative account from O&M?blur=25

The creative account of LG washing machines has moved from O&M to McCann Erickson. The account went to McCann about a week ago, and the agency is already working on a new television commercial for the LG washing machine category.

exchange4media Staff Dec 29, 2004 7:06 AM

DEEPAK JOLLY2, Director, Corporate Communications, Bharti

DEEPAK JOLLY2, Director, Corporate Communications, Bharti?blur=25

A good corporate PR person is an integrated personnel in the company, who is involved in understanding the decisions taken by the company and the repercussions it could have.

exchange4media Staff Dec 29, 2004 12:00 AM

DEEPAK JOLLY, Director, Corporate Communications, Bharti

DEEPAK JOLLY, Director, Corporate Communications, Bharti?blur=25

A good corporate PR person is an integrated personnel in the company, who is involved in understanding the decisions taken by the company and the repercussions it could have.

exchange4media Staff Dec 29, 2004 12:00 AM