Date-wise News

Dr N.G. Kannan, Director-Marketing, Indian Oil Corporation, and Managing Director, IBP, got the ‘Excellence in Marketing Communications’ Award for 2004 at the 44th Awards ceremony of the Association of Business Communicators of India (ABCI).

exchange4media Staff Dec 16, 2004 7:32 AM

JD Power Asia Pacific survey on Automotive Performance, Execution and Layout (APEAL) in India ranks the redesigned Wagon-R highest in the premium compact segment, displacing the Santro. Honda City tops in the mid-size segment, while Toyota Corolla is best in the premium mid-size segment.

exchange4media Staff Dec 16, 2004 7:32 AM

CavinKare has revitalized its Fairever fairness cream with the addition of fruit vitalizers and an improved packaging. Fairever has 18.5 per cent market share among fairness creams in South India. The new Fairever cream has a blend of fruit extracts, saffron and milk to nourish and add glow to the skin. The packaging highlights the addition of fruit extracts.

exchange4media Staff Dec 16, 2004 7:31 AM

In a bid to keep pace with the fast changing retail environment, Godrej & Boyce Manufacturing Company Ltd has appointed a Delhi-based consultancy, Interim Business Associates to streamline the business processes of its newly formed retail division.

exchange4media Staff Dec 16, 2004 7:30 AM

Mobile phone is fast emerging as a convergence platform. One obviously wonders what goes on behind the scene so that the mobile user can interact through his device to avail so many services. OnMobile – a market leader in creating such technology-based services for the cellular and media biggies, has succeeded reaching its target of 12 million users.

exchange4media Staff Dec 16, 2004 7:29 AM

Vidyut Arte, currently, the director of Cadbury India’s sales and mass marketing division, is all set to take over as Britannia’s head of marketing operations. Arte will assume his new role only after a couple of months, and it has not yet been decided who will be taking over from him at Cadbury.

exchange4media Staff Dec 16, 2004 7:28 AM

The Government may have struck a blow on tobacco companies by banning advertisements, but cigarette and gutka manufacturers have reared their heads again by aggressively making promotional offers.

exchange4media Staff Dec 16, 2004 7:26 AM

In order to consolidate its position as a distribution platform, Zee-Turner has decided to launch of a new bouquet and revise its subscription rate for its existing bouquet.

exchange4media Staff Dec 16, 2004 7:25 AM

With advertising fast coming up as a major marketing avenue and corporates lining up big money towards advertising promotions, there is an obvious doubt whether marketing is all about advertising alone or there’s much more to the entire process. The CII-organised 3rd FMCG Conclave in Mumbai takes a look into the scenario as experts debate out the issue.

exchange4media Staff Dec 16, 2004 7:24 AM

Notwithstanding the robust growth of the economy coupled with expansion of consumer market base, the fast moving consumer goods industry is facing some tough times and is recording almost negligible growth. The sector grew by a mere 1.5 per cent in value terms during 2003-04 to touch around Rs 60, 900 crore.

exchange4media Staff Dec 16, 2004 7:23 AM

One World Interactive (OWI), a global leader in interactive communication and billing solutions to media groups and content providers, has set up an Indian subsidiary, and chalked out an aggressive strategy to become a major provider of digital content and mass interactivity for TV channels.

exchange4media Staff Dec 16, 2004 7:22 AM

Gulraj Bhatia, Senior Vice-president, Marketing, NIIT, has put in his papers. He is moving to HP India as Country Manager, Consumer Segment Marketing. He is joining HP on Tuesday next.

exchange4media Staff Dec 16, 2004 7:21 AM

Media Planning Group (MPG) has some changes in its top management. The agency’s Vice President, Jeffrey Crasto is moving up the ladder to take over as President. The present President, V Ramani now becomes a member of the board in addition to his responsibilities as CEO, Mediaturf. These changes would be effective from January 1, 2005.

exchange4media Staff Dec 16, 2004 7:21 AM

Walt Disney TV International has decided it’s time it should speak on its venture in the Indian market. All set to compete for kids’ and families’ attention from December 17, 2004, the organisation shares why the Disney brand would work in India, the importance of the Indian market and much more on its operations.

exchange4media Staff Dec 16, 2004 7:19 AM