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Date-wise News

Milton plans to take Treo glassware brand global?blur=25

Milton Global Ltd is planning to take its ‘Treo’ glassware brand global. As part of the strategy, the company is planning to export Treo glassware to 49 countries and sell the products through departmental stores based in these countries soon.

exchange4media Staff Nov 1, 2004 8:42 AM

Bangalore IT.Com to focus on animation, digital lifestyle?blur=25

With over 290 companies and delegates from 15 countries participating, the seventh edition of Bangalore IT.COM is expected to be the largest ever. Three of the focus pavilions this year include a first-ever dedicated pavilion for the Animation and Games sector, a pavilion each on Digital Lifestyle and spectrum and a BPO and Career Mart.

exchange4media Staff Nov 1, 2004 8:41 AM

LG to sponsor National Science Olympiad?blur=25

LG India is sponsoring the National Science Olympiad for 2004-05. The consumer electronics and home electronics major is taking forward its commitment in the field of education and sponsoring the event as part of its good corporate citizenship initiative.

exchange4media Staff Nov 1, 2004 8:40 AM

MasterCard Survey shows a dip in overall Indian consumer confidence?blur=25

MasterCard International’s second Consumer Confidence survey conducted across the South Asia, Middle East and Africa Region (SAMEA) shows a slight decrease in overall Indian consumer confidence. India’s MasterIndex rating fell from 63.5 in February 2004 to 58 in August 2004.

exchange4media Staff Nov 1, 2004 8:38 AM

Global leadership is about pragmatism, not just dreams?blur=25

Global leaders need to be pragmatic and not dreamers. While this was one view that emerged at the Global Leadership Summit held at Amity Business School, Noida, corporate honchos emphasised the need for entrepreneurship to face the global challenge.

exchange4media Staff Nov 1, 2004 8:37 AM

Pepe plans 360-degree consumer connect with advertising campaigns?blur=25

Pepe’s new autumn winter advertising campaign features latest Spanish International Soccer sensation Fernando Torres and supermodel Laeitita Casta, who has featured in Pirelli Calendar and is a French actress. Steven Klein, who has captured the likes of Madonna and Brad Pitt, to name a few, has created the campaign.

exchange4media Staff Nov 1, 2004 8:37 AM

After Hero Majestic, Brand Curry picks up Vertex account?blur=25

Brand Curry has picked up the account of Vertex, a UK-based BPO. The account moves from FS Advertising. This is the fourth account the agency has bagged in the five months it has been in existence.

exchange4media Staff Nov 1, 2004 8:36 AM

Credit card print advertising shoots up 27% in 2004 H1, says AdEx study?blur=25

Credit card advertising in print medium has registered 27 per cent growth in the first half of 2004 compared to the same period last year. Visa Card tops the list of advertisers in print.

exchange4media Staff Nov 1, 2004 8:35 AM

Jassi paved the way for Sony, it’s the turn of Indian Idols now?blur=25

The marketing strategy for ‘Jassi Jaisi Koi Nahi’ has paid off for Sony. While Jassi will continue to be promoted, the promotional focus is on new shows like ‘Indian Idols’ which are in the launch cycle.

exchange4media Staff Nov 1, 2004 8:34 AM

Dow Jones Newswires appoints Sumathi Vaidyanathan as South Asia bureau chief?blur=25

Leading global real-time news and information solutions provider Dow Jones Newswires today announced that it has appointed Sumathi Vaidyanathan as its South Asia bureau chief, informed an official communiqué.

exchange4media Staff Nov 1, 2004 8:33 AM

Total Sports Asia eyes Indian sponsorship market, to offer 360-degree branding opportunities?blur=25

Total Sports & Entertainment India, a subsidiary of Kuala Lumpur-based sports marketing firm Total Sports Asia, plans to promote 'Futsol', a smaller version of soccer, in India. Ace footballer Baichung Bhutia will be a key attraction at the March 2005 event.

exchange4media Staff Nov 1, 2004 8:30 AM

Nick beefs up programming with new brains, shows and fresh campaigns?blur=25

Many in the industry might be of the impression that it’s too late for children’s channel Nick to pose any competition to other players in the category. The channel however, is set to make it otherwise. With new people, new shows and a new campaign lined up, for Nick it’s showtime.

exchange4media Staff Nov 1, 2004 8:28 AM

TAM technologically ready for DTH , broadband era?blur=25

Nielsen Media Research (NMR) is all set for the new environment as DTH and Broadband become prevalent in the country.

exchange4media Staff Nov 1, 2004 8:27 AM

Orchard adds Rs 5-7 crore more to kitty with InterJewel creative duties?blur=25

Orchard Mumbai has bagged the creative duties of InterJewel in a multi-agency pitch. The account size is in the region of Rs 5–7 crore. The company is now planning to make a presence in the Indian branded jewellery market.

exchange4media Staff Nov 1, 2004 8:27 AM

Pallavi and Nitin, Radio Jockeys, Radio Mirchi?blur=25

“You have people who are willing to share a part of their lives with us RJs, who seem to have become an integral part of their life. It is all about connectivity.”

exchange4media Staff Nov 1, 2004 12:00 AM