Date-wise News

Rs 125-crore Indian confectionery major Candico today announced its venture into the $ 100-billion global confectionery market with its first acquisition in Africa. The company would follow a strategy of offering its own brands in the international market in addition to promoting the acquired brand portfolio, said Karan Gupta, Executive Director, Candico.

exchange4media Staff Oct 28, 2004 8:25 AM

An international panel of judges has selected JWT Bangalore as a finalist to this year's London International Advertising and Designing Awards. The agency has achieved finalist status in the print category for Levis's 150 Years and in the outdoor segment for Levis Low Rise.

exchange4media Staff Oct 28, 2004 8:24 AM

Coming Friday Mumbai will witness Businessworld’s most respected Company Awards for the year 2004, with the addition of three new categories, taking the number to 17. The awards this year will involve the rapidly-growing industry sectors like IT-enabled services, insurance, and auto ancillaries sectors to represent emerging businesses.

exchange4media Staff Oct 28, 2004 8:23 AM

Eventus Integrated, a below-the-line (BTL) agency has acquired business worth Rs 10 crore, across the country in the past few months. Some of the new clients on the roster are HDFC Bank, ITC Classmate, TVS Tyres, VSNL's Global Calling Card, etc.

exchange4media Staff Oct 28, 2004 8:22 AM

For Discovery Networks, lifestyle programming is the next big television opportunity and consequently the organisation has launched its international lifestyle initiative. With its new channel, Discovery Travel and Living, the initiative kick-starts in India and is set to roll out globally in months to come.

exchange4media Staff Oct 28, 2004 8:21 AM

Leading Hindi daily Dainik Jagran plans to increase the circulation of its supplement Khet Khalihaan. Sanjay Gupta, CEO says, eyeing a great potential for the supplement among the farmers the supplement will now be circulated in the coming months with all 25 editions of Jagran across the country. The supplement at present is being distributed in the upcountry areas of the editions in UP and Uttranchal. The present readership of the supplement is about 65 lakh.

exchange4media Staff Oct 28, 2004 8:19 AM

LINOpinion, the public relations wing of Lintas, seems to be on a business blitzkrieg. The group has bagged a host of prestigious new accounts. LINOpinion has also significantly expanded its presence this year beyond the existing three branches in Mumbai, Delhi and Bangalore. The network now includes Chandigarh, Lucknow, Hyderabad, Chennai, Ahmedabad, Kochi and Pune.

exchange4media Staff Oct 28, 2004 8:18 AM

It's the 14th International Festival of Social, Public and Private Communication - also known as Ad Spot 2004. In an award ceremony, held recently in Fortezza Da Basso, Florence, Lemon Communications was felicitated for bagging the first prize in the Ad Spot Non Profit category for its entry titled 'Lion -Rhino- Elephant/ Wildlife Protection Society.'

exchange4media Staff Oct 28, 2004 8:16 AM

Triton is currently handling the creative mandate of the nearly Rs 9-crore account of The Gem & Jewellery Export Promotion Council (GJPEC). The apex body for jewellery industries has approached more than one agency for a pitch of sorts. The first round of presentations is scheduled in the coming weeks.

exchange4media Staff Oct 28, 2004 8:15 AM

In a bid to create the right hype for its launch today, Sony Entertainment Television has intensified its marketing activities around Indian Idol substantially. Channel officials explain that there are lots more planned for the post-launch period.

exchange4media Staff Oct 28, 2004 8:14 AM

The news genre is never devoid of action. The excitement around the Maharashtra elections hasn’t even come to an end and channels are gearing up to catch the US Presidential elections fever. For the channels, the initiative is an important one. However, media experts express that the deals are more about imagery than numbers.

exchange4media Staff Oct 28, 2004 8:13 AM