Date-wise News

Mike Khanna, the high-profile CEO of India’s largest agency J Walter Thompson, has finally called it a day. Colvyn Harris, President, Contract, the sister agency of JWT, is now stepping into Khanna's shoes. Jagdip Bakshi, who currently heads JWT's Delhi Office, will take over as CEO of Contract. Kamal Oberoi, currently President, JWT, based in Mumbai, is likely to take over as head of a new venture to be announced in the next two months. All these management changes will be effective January 2005.

exchange4media Staff Sep 15, 2004 5:20 PM

Sony last night seized control of Metro-Goldwyn-Mayer (MGM) after a consortium led by the Japanese electronics giant reached a preliminary agreement to buy the last independent Hollywood studio for about $4.8 billion.

exchange4media Staff Sep 15, 2004 8:16 AM

TATA Motors on Tuesday unveiled its much-awaited estate, the Indigo Marina, backing it with a promise to "mainstream the segment", which has not had a very sizzling track record in India and has in fact suffered from less-than-lukewarm sales.

exchange4media Staff Sep 15, 2004 8:15 AM

Internet users utilising dial-up services are in for a treat. Even as intense competition rages among Internet service providers (ISPs), with almost all ISP offering sops in the form of free surfing hours to woo customers, people are now having the luxury of being able to surf more for less outgo.

exchange4media Staff Sep 15, 2004 8:14 AM

Refrigerator sales will fall short of growth targets this year by a wide margin, according to industry estimates. Industry had been banking on a growth of at least 5%, with initial optimistic estimates hoping for double digit growth of 10 to 12%. However, according to industry players, in the January-July period, the actual growth has been barely 2%.

exchange4media Staff Sep 15, 2004 8:13 AM

The personal care market in the FMCG segment in India is being driven by hair care, feminine care and baby care products. A recent report by AC Nielsen shows value growth of 3.8% for hair care products as a moving annual total (MAT) in May 2004.

exchange4media Staff Sep 15, 2004 8:12 AM

Mumbai, like many other global metros, boasts of its own emergency response service, called Topsline. Triton has launched a campaign, positioning the brand as a life-saving service. Dial 1252 for any emergency and Topsline claims to be there within nine minutes. Triton bagged the Topsline account after a heady pitch with O&M and rmg david.

exchange4media Staff Sep 15, 2004 8:12 AM

At the first meeting of the newly elected Board of Governors of the Advertising Standards Council of India (ASCI), Goutam Rakshit, Managing Director, Advertising Avenues, was unanimously elected as the Chairman for 2004-05.

exchange4media Staff Sep 15, 2004 8:10 AM

The latest Hide n’ Seek commercials on air, promoting the new small pack, is all about the 25-gram easy-to-carry Hide n’ Seek at Rs 4 only. The price tag is certainly a stopper for the most. O&M – the agency behind the twin commercials resorted to the humour route and used the Rs 4 price tag to induct core biscuit consumers to speciality biscuits.

exchange4media Staff Sep 15, 2004 8:09 AM

Radio advertising seems to have caught the fancy of Virgin Atlantic. India Marketing Head Neha Lidder Ganju says radio is a great opportunity for branding and Virgin will be coming out with new radio ads soon.

exchange4media Staff Sep 15, 2004 8:08 AM

In Indian newspapers, Page 3 makes a clear demarcation of froth from hard news. With the evolving content-mix focusing on the world of glitterati, Page 3 is growing as a big-hit among brands targeting the youth. The cult reflects an altogether different aspirational Indian society and an image of the changing content needs.

exchange4media Staff Sep 15, 2004 8:08 AM

Zee Telefilms has decided not to re-bid responding to Mumbai High Court’s suggestion of calling fresh bids for the BCCI cricket rights. The decision was taken in a board meeting on Monday and was conveyed to the court through an affidavit yesterday.

exchange4media Staff Sep 15, 2004 8:07 AM

Yet another Tata group member opts for independence in media mandate. Close on the heels of Tata Motors departure, Rs 70-80-crore Tata Indicom account heads for Lodestar, leaving the group media custodian TME. As per market vibes, more such developments are in the offing.

exchange4media Staff Sep 15, 2004 8:06 AM