Date-wise News

Competition is rife in the digital video decoder (DVD) player market. What used to be until recently the snazzy entertainment gadget to a bunch of upwardly mobile families, is now increasingly a part of the middle-class household. DVD player manufacturers unanimously expect sales to double this year.

exchange4media Staff May 11, 2004 9:21 AM

Dabur Foods, which sells Real fruit juices and Hommade brand of cooking pastes, is planning to grow its sales to Rs 500 crore from the current Rs 86 crore in the next five years.

exchange4media Staff May 11, 2004 9:19 AM

Having stretched the equity of its largest selling soap brand - Lifebuoy - to a talcum, HLL is now re-evaluating the powder variant. Considering Lifebuoy continues to be the largest selling soaps brand in HLL's kitty, the FMCG major feels that its powder variant also needs to have significant shares to justify its existence in the market.

exchange4media Staff May 11, 2004 9:18 AM

Cricket beats politics hollow. News channels may have raked in the moolah this elections but the colour television manufacturing industry did not witness sharp spikes in sales. Unlike the one-dayers that saw a spurt in sales, the five-day test matches and the general and assembly elections did not do much good for CTV sales, which stood at just 6.20 lakh units for the month of April.

exchange4media Staff May 11, 2004 9:16 AM

Launching a whole-new advertising campaign, footwear major Paragon is looking at gaining leadership position across the country. Already a leader in the South, Paragon is now banking on campaigns to secure the top slot nationally.

exchange4media Staff May 11, 2004 9:15 AM

The International Indian Film Academy (IIFA) has announced that the IIFA Forum at the Singapore IIFA Weekend 2004 will address different aspects of globalisation of Indian movies.

exchange4media Staff May 11, 2004 9:14 AM

The uneasy truce between India’s 100-odd satellite TV channels is over. The rift within the Rs 12,920-crore industry has come out in the open after the Telecom Regulatory Authority of India (Trai) asked the Indian Broadcasting Federation (IBF) for its views on three subjects.

exchange4media Staff May 11, 2004 9:12 AM

Sumantro Dutta, COO, Radio City observes a potential future for the Indian radio industry. Once the license fee imbroglio is sorted out, within two years, the industry would attract at least five per cent of the total adspends, he says.

exchange4media Staff May 11, 2004 9:11 AM

Junji Sumitani has been appointed Sales Director, South East Asia for CNN Advertising Sales. The announcement as per an official communiqué was made by William Hsu, Vice President, CNN Advertising Sales for the Asia Pacific. Based in Singapore, Sumitani w

exchange4media Staff May 11, 2004 9:10 AM

Famed lifestyle and fashion journalist Vinita Dawra Nangia has taken over as the new Editor, Bombay Times. Prior to joining The Times Group, she had worked with Hindustan Times and written largely on fashion.

exchange4media Staff May 11, 2004 9:08 AM

Pakistan Cricket Board gets a solace to overcome the pain of losing the historic series. The financially beleaguered board has reaped $21 million. Good business brings smile to agencies and advertisers as well.

exchange4media Staff May 11, 2004 9:06 AM

Weekends experience massive fragmentation in viewership, which leads to fall in shares of mass entertainment channels. exchange4media.com looks deep into the issue analysing from different perspectives.

exchange4media Staff May 11, 2004 9:05 AM

Morning hours are coming up as a new prime time slot for news channels. Experts attribute this to the running political situation, booming economy and increasing interest of people in information and eagerness to stay updated.

exchange4media Staff May 11, 2004 9:04 AM