Date-wise News

Group M is in the throes of several senior management changes. Rajeev Berry from MindShare, Bombay, and J Sathyan from MindShare Delhi move to BroadMind. Nitin Jain moves to head new projects in cricket, music, events and broadcast sponsorship. Sundar Raman takes over from Jain as General Manager, MindShare, Delhi.

exchange4media Staff Apr 28, 2004 3:51 PM

The Department of Posts will sell Hatsun Agro Product's monthly milk coupons. The scheme was launched in Chennai today, under which the public can buy milk coupons from 44 post offices and have Arokya brand milk door delivered by the company.

exchange4media Staff Apr 28, 2004 8:09 AM

Chennaiites can look forward to booking their movie tickets in air-conditioned comfort this summer. Henkel Spic India has created a `Fa-fresh zone' at the city's Satyam complex, which not only provides air-conditioned comfort at the booking counter, but the movie watchers can also get to experience the various fragrances of Fa Deodorant. Henkel has a budget of Rs 7-8 crore for various media and marketing exercises this year to promote the Fa brand.

exchange4media Staff Apr 28, 2004 8:08 AM

In the midst of elections, while bureaucrats in the information and broadcasting ministry want to stay away from any controversy, the minister has taken a different stand. Even as his officials don’t want to extend the deadline for payment of the FM radio annual licence fee, I&B minister Ravi Shankar Prasad has referred the matter to finance minister Jaswant Singh.

exchange4media Staff Apr 28, 2004 8:08 AM

Gillette Co. is on the verge of signing global soccer star David Beckham as the latest endorser of its men's grooming products and the centerpiece of a summer ad campaign.

exchange4media Staff Apr 28, 2004 8:07 AM

BBC World launches a marketing campaign to promote the channel’s coverage of the General Elections. Campaign to be carried in frontline mainstream and business dailies, magazines and radio channels.

exchange4media Staff Apr 28, 2004 8:06 AM

A recently concluded AC Neilson research has established Aaj Tak as the market leader in the news channel category. The study reckons the channel as 'unbiased' in its presentation of news.

exchange4media Staff Apr 28, 2004 8:05 AM

Lowe wins the Gold and Silver honours at this year’s HLL Brand Communication Awards. Gold award goes to Fair & Lovely, while Wheel Active wins the Silver. All the four entries short listed for the final level were from Lowe.

exchange4media Staff Apr 28, 2004 8:04 AM

To survive in this increasingly competitive market ad agencies need to evolve from just being just ad campaign developer to brand consulting firms and provide array of services under one umbrella, observe agency experts.

exchange4media Staff Apr 28, 2004 8:04 AM

After a lifetime career spanning over 32 years in Ogilvy, Mohan Menon quits as Director, South, informs an official communiqué.

exchange4media Staff Apr 28, 2004 8:03 AM

Win 94.6, Mumbai’s leading radio station is scheduled to go off air, due to the regulatory framework and deep rooted financial troubles. The station would cease broadcasting, from April 29th 2004, post 11 am. Industry sources state that they were informed of the decision, on April 27th evening, through a communiqué via e-mail.

exchange4media Staff Apr 28, 2004 8:02 AM

Veteran media professional Ravi Gupta has joined Mukta Arts as CEO on April 15. He would also assume the duties of Executive Director, Whistling Woods. Mukta anticipates Gupta’s entry as a boost for the company.

exchange4media Staff Apr 28, 2004 8:01 AM

Group M’s BroadMind reaps good harvest from the entertainment boom. The group adds five new businesses, pegged at Rs 10 crore, to its kitty. Recently launched Cube M is taking care of the new businesses.

exchange4media Staff Apr 28, 2004 7:59 AM

PR involves much more than just reputation management. It involves constantly strengthening our hold on the world's most expensive real estate: the mindshare. From strategising to communicating the right message across internal and external audience is an important function of corporate communications.

exchange4media Staff Apr 28, 2004 12:00 AM