Date-wise News

Coca-Cola company chairman and chief executive Doug Daft said on Thursday he plans to retire at the end of the year, citing his “own personal wishes.” Mr Daft did not elaborate on his decision in a statement issued by the company, the world’s biggest soft drink concern.

exchange4media Staff Feb 21, 2004 7:25 AM

Consumer durables company Electrolux Kelvinator Ltd (EKL) has de-linked its distribution network from the service function in a bid to boost its image as a consumer-friendly company. The company is in the process of rolling out a customer service enhancement programme called Insta Service, which will include the setting up of exclusive Insta Service branded centres.

exchange4media Staff Feb 21, 2004 7:23 AM

If Electrolux can do it, Whirlpool wants to do one better. Each is trying to outdo the other in recognising the success of the Indian woman, claiming the idea was originally its. Close on the heels of the Financial Express-Electrolux’s Women In Business Awards, Whirlpool, in association with the television magazine Gr8!, will reward women achievers not just in business, but in other walks of life, including politics.

exchange4media Staff Feb 21, 2004 7:23 AM

Whether it’s pesticide, a sexual harassment allegation, or a Pallakhad, anything about Coca-Cola India (CCI) has always created a stir. Not surprisingly, when the soft drink major took the first ever initiative to tackle the ticklish issue of pricing in the soft drink industry with its Thanda Matlab Paanch or affordability mantra, it drew considerable flak from one and all.

exchange4media Staff Feb 21, 2004 7:22 AM

Lakme India Fashion Week 2004, to be held in New Delhi on April 23-29, 2004, has been preponed to synergise the event dates with the international buyers’ calendar. Organized by FDCI, Associate Sponsors include DHL, Liberty Shoes, Sony, RED FM, The Grand, Seagram and Hyundai.

exchange4media Staff Feb 21, 2004 7:21 AM

CNBC-TV18 has announced the launch of Trial By Fire, a B-school quiz show hosted by Derek O’Brien. The 11-part series will capture the battle through eight quarterfinals, four semifinals and the grand finals. The show premieres on February 21, 2004 at 10.30 p.m. Original episodes of the series will play on Saturdays and Sundays at 10:30 p.m. and will be repeated every Wednesday and Thursday at 11 p.m.

exchange4media Staff Feb 21, 2004 7:18 AM

The Telecom Regulatory Authority of India (TRAI) is examining the issue of giving Prasar Bharati the terrestrial rights to the Indo-Pak series and will formulate its views in the next few days. Currently, the exclusive cricket rights are with the Dubai-based Taj Television, which owns Ten Sports. Despite several rounds of negotiations between Ten Sports and Prasar Bharati, the former has not agreed to offer the terrestrial rights to the latter.

exchange4media Staff Feb 21, 2004 7:18 AM

The Zee Telefilms board cleared a capital restructuring programme. Under the plan, the company will write down its investment in its overseas subsidiaries by Rs 1771.6 crore. This is being done to reflect the “intrinsic value of business”. It is also restructuring the capital of Siticable, which has an accumulated loss of Rs 149.1 crore including dimunition in value of certain moveable assets (to the tune of Rs 89.5 crore).

exchange4media Staff Feb 21, 2004 7:17 AM

Cement brands - Haathi and Siddhee belonging to the Mehta group of companies has appointed Oglivy & Mather in Mumbai to devise a communication strategy for its brands. The cement brands will rely on a host of below-the-line activities to give a boost to its branding initiatives. Instead of the mainline advertising agency, the specialised communications divisions within O&M such as Ogilvy Live, Ogilvy Outreach and Ogilvy Direct may be roped in to devise a total communication package for the brands.

exchange4media Staff Feb 21, 2004 7:16 AM

In another attempt to increase its share of the Karnataka English daily circulation pie, Vijay Times has launched a late night edition. The edition, which is currently sold off the stands, is hoping to gain a reasonable circulation by year-end. The latest introduction comes in a long series of changes the daily has initiated, including a revamping of its layout and an alteration of its business section.

exchange4media Staff Feb 21, 2004 7:15 AM

Following a pitch made in the month of December, MPG has won the Rs 10-crore media business of the Aditya Birla Group. The pitch involved four leading media agencies, which includes Carat and Madison. After an initial display of credentials, the presentations took off and the decision was arrived at in mid-January.

exchange4media Staff Feb 21, 2004 7:14 AM

Zee Music has undergone a facelift: revamped programming, new VJs, and a hard-line advertising blitz. The channel also has ambitious plans of going live, the duration of which would be ramped up to 24-hours shortly.

exchange4media Staff Feb 21, 2004 7:13 AM

<br>"The end goal is subscription. This price cut is a via media. The price reduction will induce trial, which will increase our potential subscriber base."

exchange4media Staff Feb 21, 2004 12:00 AM

You see people at the pinnacle of change. That’s the best part of being a journalist.

exchange4media Staff Feb 21, 2004 12:00 AM

“We are a much more rounded paper with our coverage extending to not only business news but also the political economy, the political risks and the political events.”

exchange4media Staff Feb 21, 2004 12:00 AM

<br>"The end goal is subscription. This price cut is a via media. The price reduction will induce trial, which will increase our potential subscriber base."

exchange4media Staff Feb 21, 2004 12:00 AM