`Date-wise News`

Soni Srivastav, GM, Corporate Communications, C.K. Birla Group

We intend to market around 2,000 Ambassador Grands through promotions; this is in line with the concept that the Ambassador Grand is not mass oriented; it is targeted at the individual buyer. And we feel this is the best way of reaching out to him

exchange4media Staff Dec 6, 2003 12:00 AM

Prema Sagar, Principal & Founder, Genesis PR

Prema Sagar is among the thought leaders in the Indian PR industry and Principal & Founder of Genesis PR , one of India's leading PR consultancy. Here in an interview with exchange4media for the innagural section of PR Speak she shares interesting developments and thoughts on PR prcatices in India and her own philosophy towards this discipline.

exchange4media Staff Dec 6, 2003 12:00 AM