Date-wise News

Timex Corp., has narrowed its review to three agencies bidding to handle its $5 million to $10 million advertising account.

exchange4media Staff Nov 18, 2002 6:31 AM

The staff-training institute of All India Radio is conducting a workshop of voice culture training for air hostesses of Indian Airlines in New Delhi, beginning today. As many as 15 air hostesses will be participating in this five day training programme.

exchange4media Staff Nov 18, 2002 6:30 AM

Maruti Udyog (MUL) is repositioning its multi-purpose vehicle WagonR to further strengthen its brand and increase its existing market share from 10 per cent. The car has witnessed a huge growth in sales of around 23 per cent at 17,531 units during April to

exchange4media Staff Nov 18, 2002 6:29 AM

The global high-technology company, Toshiba, is going to invest Rs.4.5 crore in promotions over the next year in road shows, seminars and other above and below the line advertising campaigns to increase brand awareness and sales of its IT and office automa

exchange4media Staff Nov 18, 2002 6:27 AM

The face of print advertising in India has been witnessing a dramatic change in the past few years. Newer, emerging product categories are substituting the categories that previously dominated Newspaper advertising. One such product category is TV Channel

exchange4media Staff Nov 18, 2002 6:27 AM

Retail audit firm ORG-GfK is in a fix. Its market research statistics are not permitted to be used by client organisations in their advertising and marketing campaigns. But companies often do not adhere to this condition. And, ORG often can do very little

exchange4media Staff Nov 18, 2002 6:26 AM

Doordarshan Directorate has extended the deadline for submitting proposals for commissioned programmes till December 9. The deadline for commissioned programmes for DD Bharti and Doordarshan Kendras had experied on November 15.

exchange4media Staff Nov 18, 2002 6:24 AM