`Date-wise News`

Bill Gates declares 2000-2009 a digital decade

Bill Gates has termed the period 2000-2009 as the digital decade. Committing an investment of Rs.2,000 crore in India in the next three years, Microsoft is going to take major initiatives in computer education and localized software versions.

exchange4media Staff Nov 13, 2002 5:38 AM

Archies gets rights to use World Cup logo

Archies Greetings & Gifts has tied up with the International Cricket Council (ICC) to become the official licensee for the council in India. This arrangement would allow Archies to come out with products sporting the ICC's logo on a range of products.

exchange4media Staff Nov 13, 2002 5:35 AM

Global Ad Spend by top 100 marketers down by 2.6% - Advertising Age Survey

Media spending by the top 100 marketers fell by 6.1% in the US in 2001, and grew by a negligible 0.9% in the rest of the world, which led to an overall fall of 2.6% globally. However, In India, the top ten marketers have considerably increased their media

exchange4media Staff Nov 13, 2002 5:33 AM

Tata launches new range of Safari

Tata Engineering launched of a new range of its premium SUV -The Tata Safari for the year 2003. Priced between Rs.7.76 to 10.16 lakhs, the new Safari EX & LX come equipped with new interiors and cabin features aimed at providing increased drive comfort an

exchange4media Staff Nov 13, 2002 5:31 AM

Radio Today's RED to go aggressive with new programming initiatives

The late entrant among the private FM radio stations in Mumbai, Radio Today's RED is gearing up for fresh programming initiatives based heavily on movies and sports to woo the FM listeners. The station plans to bring live action on air shortly.

exchange4media Staff Nov 13, 2002 5:30 AM

Ushe TV follows Udaya in Karnataka

Ushe TV, the Sun Network's second entertainment channel in Kannada is on the move upwards. The latest ratings indicate that Ushe TV is all set to take on the number 2 spot.

exchange4media Staff Nov 13, 2002 5:29 AM

SET MAX to change gears for World Cup telecast

SET MAX is warming up for the live telecast of World Cup 2003. And, according to the recent round of rumours, they are really working hard and smart this time around, as it is a make or break situation for the channel.

exchange4media Staff Nov 13, 2002 5:28 AM

It's restructuring time at MindShare

This July, MindShare shifted its head office in Mumbai to a 'bigger and better' premises. But that's not all that is changing at MindShare. The agency, reportedly, is restructuring its existing human resources as well as making more appointments to meet up

exchange4media Staff Nov 13, 2002 5:26 AM