Date-wise News

Sounds ridiculous to start a discussion on a readership survey by talking of television? Well, here is where the major surprise lies! Once again DD1 (233 mn) is at number 1 and DD Metro (103 mn) at number 2. It is C&S TV, which is getting a beating. Star w

exchange4media Staff Sep 25, 2002 2:13 PM

Solutions, an integrated marketing services company, has recently launched an innovative CRM solution. The software called Fulfillment Xchange, attempts to manage the customer response generated from brand promotion schemes, incentives and loyalty programm

exchange4media Staff Sep 25, 2002 9:05 AM

According to a survey released by Avenue A, the Seattle, Wash.-based digital ad and media agency, At-work Internet users are heavier consumers of online media as well as bigger online spenders than at-home consumers.

exchange4media Staff Sep 25, 2002 9:03 AM

Weekender and Weekender Kids brands, in association with Warner Bros Consumer Products launched a new range of kidswear featuring famous cartoon characters such as Tom and Jerry, Tweety and Sylvester, Bugs Bunny and Daffy Duck.

exchange4media Staff Sep 25, 2002 9:02 AM

The promoters of Padmalaya Telefilms Ltd plans to up their stake to 51 per cent from the present 49 per cent consequent to their strategic tie-up with Zee Telefilms Ltd.

exchange4media Staff Sep 25, 2002 9:00 AM

Keeping India as a yardstick, Malaysian national broadcaster Radio Television Malaysia (RTM) has been able to convince the Olympic Council of Asia (OCA) to knock down the broadcasting fee for the forthcoming Busan Asian Games.

exchange4media Staff Sep 25, 2002 8:59 AM

Grey Worldwide India Pvt Ltd is in the process of acquiring a mid-sized agency. According to sources talks have reached an advanced stage with a couple of agencies and the deal will be sealed in a couple of weeks.

exchange4media Staff Sep 25, 2002 8:56 AM

CNN has been awarded four awards from the United States' television news industry competition, 'The 23rd Annual News and Documentary EMMY Awards' while HBO has won 24 Primetime Emmy Awards at the '54th Annual Primetime Emmy Awards'.

exchange4media Staff Sep 25, 2002 8:53 AM

IBF is holding its 3rd Annual General Meeting in Mumbai on September 27, 02. The issue likely to dominate the proceedings is the current row between broadcaster CNBC and cable distribution company InCablenet. The member Broadcasters will also discuss the s

exchange4media Staff Sep 25, 2002 8:52 AM

The ICC Champion's Cricket programming on SET MAX might have raised hackles with the purists, but the average cricket lover continues to patronize the game. The initial matches, including India-Zimbabwe encounter, have recorded a healthy viewership.

exchange4media Staff Sep 25, 2002 8:50 AM