`Date-wise News`

New AOL CEO initiating major revamping in ad deals

Jonathan Miller, the new Chief Executive at AOL Time Warner's America Online unit, is planning to revamp the way the company strings together ad deals, according to a report in The Wall Street Journal.

exchange4media Staff Sep 6, 2002 11:42 AM

New Internet Phones launched by HCL InfiNet

HCL InfiNet, the Internet subsidiary of HCL Infosystems, has launched a new range of Internet telephony devices in the Indian market. Branded as Yap (your alternative phone), the devices are exclusively designed for Internet voice calling and claims to min

exchange4media Staff Sep 6, 2002 11:35 AM

International: Ogilvy to handle Cisco’s $200 mn branding campaign

Internet networking giant Cisco Systems is in the process of preparing a $200 million branding campaign. WPP Group's Ogilvy & Mather Worldwide is now working on the campaign.

exchange4media Staff Sep 6, 2002 7:27 AM

Max, MTNL and BPL battle it out in Mumbai

The battle for the Mumbai cellular service provider market is gaining more range. With Mahanagar Telephone Nigam Ltd’s (MTNL) Dolphin taking a jolly ride in suburban Mumbai trains while MaxTouch Telecom trying to paint Mumbai Orange—from hoardi

exchange4media Staff Sep 6, 2002 7:26 AM

Aaj Tak plans to launch English news by early next year

Aaj Tak the news channel from the Living Media group is planning to launch its English news channel by early next year. The channel may also go pay soon.

exchange4media Staff Sep 6, 2002 7:25 AM

Escorts ropes in Amitabh to endorse tractors

Escorts has roped in Amitabh Bachchan to endorse tractors. The promotional films and television commercials made at a cost of around Rs 1 core is being shot by Rakesh Mehra, who directed Bachchan in the Hindi thriller Aks.

exchange4media Staff Sep 6, 2002 7:24 AM

DTT pilot project under scrutiny of MPs, Govt officials

Digital Terrestrial Television (DTT) pilot project is under scrutiny of Prasar Bharati officials, MPs, ministers and some journos. After the pilot in Delhi, Mumbai, Chennai and Kolkata, DTT is set to travel to Bangalore around November.

exchange4media Staff Sep 6, 2002 7:23 AM

Sony, Star settle service tax issue with advertisers

Sony Entertainment Television (SET) and Star TV have managed to wrangle out a deal with advertisers on the 5 per cent service tax issue. While SET has agreed to bear the tax, smaller advertisers have agreed to pay the tax in their agreements with Star TV.

exchange4media Staff Sep 6, 2002 7:22 AM