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Date-wise News

Radio City looks at innovative programming to push up listenership?blur=25

Radio City is looking at innovative programming as a tool to push up radio listenership. As part of the innovative programming thrust, the team has come up with yet another concept character, Sister Stella.

exchange4media Staff Jul 31, 2002 7:58 AM

AltaVista eyes 10% share of Indian Internet advertising revenue?blur=25

AltaVista, the leading global search engine and software provider is getting ready to tap growing Indian user base and online advertising. It is building local Indian indexes and content to be mapped on India specific domain www.in.altavista.com, which wil

exchange4media Staff Jul 31, 2002 7:55 AM

Becil to set up operations for Metro FM players?blur=25

Private FM radio licencees in the three metros (Delhi, Kolkata and Chennai) have expressed their willingness to let Broadcast Engineering Consultants India Ltd (Becil) set up the operations for them. Becil has fixed August 5 as the date for starting the pr

exchange4media Staff Jul 31, 2002 7:54 AM

Ten Sports: Present Perfect. Future Fuzzy??blur=25

Ten Sports is keeping its fingers crossed on the tri-nations tournament that would soon kick off in the $25 million Stadium in Morocco. The match that is scheduled between 12th and 21st August would have South Africa, Pakistan and Sri Lanka competing again

exchange4media Staff Jul 31, 2002 7:53 AM

LG to unveil cricket based promotion from Aug 1, ropes in Ravi Shastri?blur=25

LG Electronics is all set to unveil its cricket-related promotion from August 1. The Rs 10-crore campaign will run for the entire month as a build-up to the ICC Champion’s Trophy, beginning in Sri Lanka from September 12. LG has roped in Ravi Shastri for t

exchange4media Staff Jul 31, 2002 7:52 AM

Countdown to the WCC on MAX: Advertisers wait as competition goes on acquisition spree?blur=25

While the glamour of associating with a mega event like World Cup Cricket (WCC) on Set MAX is unparalleled, key advertisers in the country are not signing the cheque just yet. Most are waiting for the ad packages to come down, and a few are evaluating the

exchange4media Staff Jul 31, 2002 7:50 AM