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Date-wise News

Amitabh, Aamir and Sachin to feature in public service ads by private channels

Amitabh, Aamir and Sachin to feature in public service ads by private channels?blur=25

The private channels would start airing public service ads. Supported by the Indian Broadcasting Foundation (IBF), the first set of public service ads has been devised around the theme of communal harmony, called ‘Stop The Hatred: I’m an Indian’ featuring

exchange4media Staff Jul 17, 2002 7:54 AM

DD all set to bag terrestrial rights for World Cup and ICC knockout

DD all set to bag terrestrial rights for World Cup and ICC knockout?blur=25

Doordarshan (DD) is set to give competition to the Sony network, at least in cricket. According to sources, DD is about to bag the terrestrial rights for World Cup 2003 and ICC Knockout

exchange4media Staff Jul 17, 2002 7:53 AM

FM player’s extension plea rejected by court

FM player’s extension plea rejected by court?blur=25

The Delhi High Court has upheld the Union government’s decision of not giving extension of time to private companies to implement FM radio projects in non-metro stations.

exchange4media Staff Jul 17, 2002 7:51 AM

I&B ministry waits for the Cable TV Networks (Regulation) Amendment Bill, 2002 to see the light of the day in Upper House

I&B ministry waits for the Cable TV Networks (Regulation) Amendment Bill, 2002 to see the light of the day in Upper House?blur=25

The I&B Ministry has once again listed the Cable TV Networks (Regulation) Amendment Bill, 2002, for re-introduction in the Rajya Sabha . The bill was listed for today. However the upper house could not table the bill today because other bills took priority

exchange4media Staff Jul 17, 2002 7:51 AM

Doordarshan to go for barter ads with newspapers

Doordarshan to go for barter ads with newspapers?blur=25

Doordarshan has launched a major offensive on the programming and marketing front to win back viewers and advertisers alike. In view of the fund crunch, Doordarshan authorities have decided to go in for cross channel promotions and barter ads with newspape

exchange4media Staff Jul 17, 2002 7:49 AM

Surrogate Advertising: The Heads and Tails

Surrogate Advertising: The Heads and Tails?blur=25

Surrogate advertising campaigns for liquor brands is intensifying in India. On the one hand, there are liquor companies that are promoting their line extensions and on the other hand, there are the legislations, the I&B ministry and the ASCI that have not

exchange4media Staff Jul 17, 2002 7:48 AM