Date-wise News

The clarification with respect to the Article captioned "In-film branding scores with marketers and audiences" would be issued in the manner hereinafter appearing

exchange4media Staff Jul 6, 2002 10:17 AM

Bausch & Lomb is consolidating media and creative duties for all of its business in North and South America, and is looking for an agency with global capabilities. Billings are estimated at $30 million.

exchange4media Staff Jul 6, 2002 8:14 AM

The latest casualty of the magazine downturn is Ziff Davis Media's Yahoo! Internet Life. According to sources the 1.1 million circulation magazine would close down with the release of August issue.

exchange4media Staff Jul 6, 2002 8:13 AM

According to a survey by MAIT, personal computer (PC) sales in the country during 2001-02 fell by 11 per cent to 1.67 million units from 1.88 million units in the previous fiscal

exchange4media Staff Jul 6, 2002 8:12 AM

Star India is planning to distribute the Star Plus and Star News channels in the USA. The move is aimed at targeting the large Indian diaspora in the USA.

exchange4media Staff Jul 6, 2002 8:11 AM

The National Geographic Channel advertising and media account, which was previously being handled by Mudra, has moved to SSC&B after a credentials pitch, which took place in May.

exchange4media Staff Jul 6, 2002 8:10 AM