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Date-wise News

International: Radio broadcasters want more liquor ads

International: Radio broadcasters want more liquor ads?blur=25

According to a survey by the Radio Advertising Bureau (RAB), most radio stations hope to increase hard-liquor advertising. The RAB estimated liquor advertising represents approximately $100 million in revenue annually for the radio industry.

exchange4media Staff Jun 5, 2002 8:34 AM

JK Tyre kicks off aggressive rural marketing programme

JK Tyre kicks off aggressive rural marketing programme?blur=25

JK Tyre has kicked off an aggressive rural marketing programme ‘Sahi Chunao’ (Right Choice) to bolster tractor tyre sales.

exchange4media Staff Jun 5, 2002 8:33 AM

HLL plans to enter bottled water segment

HLL plans to enter bottled water segment?blur=25

Hindustan Lever Ltd (HLL) plans to enter the business of bottled water by the end of the current fiscal. The company would also be expanding its service line of businesses during the year.

exchange4media Staff Jun 5, 2002 8:32 AM

Rediff bags DHL account

Rediff bags DHL account?blur=25

Rediffusion has bagged DHL account worth Rs 6 crore. The account moves from Contract.

exchange4media Staff Jun 5, 2002 8:31 AM

I&B may allow community radio service soon

I&B may allow community radio service soon?blur=25

The Information & Broadcasting ministry is considering a proposal to allow community radio services in the country, wherein the private sector would be allowed to set up radio transmission services targeted at specific communities such as businessmen, stud

exchange4media Staff Jun 5, 2002 8:30 AM

Government may not grant licence to Space TV

Government may not grant licence to Space TV?blur=25

The government is not likely to grant licence to the first applicant for direct-to-home (DTH) television, Space Television as the company’s application merely states that it is an Indian firm interested in DTH, without specifying its business activit

exchange4media Staff Jun 5, 2002 8:29 AM