Date-wise News

Samsung Electronics Co Ltd. has launched its new $ 200 million global advertising campaign designed to position the company as a leader in the digital convergence arena.

exchange4media Staff May 22, 2002 7:27 AM

In an effort to penetrate the interior segments and leverage the brand presence across the spectrum of SEC’s in the urban areas, Kodak India Ltd has now embarked on a whole cluster of integrated marketing strategies.

exchange4media Staff May 22, 2002 7:26 AM

Splash, the TV channel for kids, should be fairly weighed down by the developments it has experienced in the recent past. Word is around that the channel has seen a lot of officials put in their papers. Surprisingly, for a channel that's been getting a lot

exchange4media Staff May 22, 2002 7:25 AM

A number of road shows in major metros beginning with the one in Mumabi next month will kick off India Label Show 2002, the first ever exclusive event for the labeling and converting industry in India to be held in Mumbai from November 22-24.

exchange4media Staff May 22, 2002 7:24 AM

The Zee group has rejected the offer made by the Star group to sell a 3 per cent stake in Zee Telefilms. Zee has, however, made it clear that STAR is still bound to offer it the stake before offloading it to a third party.

exchange4media Staff May 22, 2002 7:24 AM

With four radio stations upping the ante, and another one waiting in the wings, market is waiting for signals to unscramble.

exchange4media Staff May 22, 2002 7:22 AM