Date-wise News

Coca-Cola Co., Atlanta, unveiled a new campaign that includes two spots with an Olympic theme that carry the tag "All the world loves a Coke." The tag will be used only for February's 2002 Olympic Winter Games.

exchange4media Staff Jan 28, 2002 7:13 AM

Hyundai is moving the $500 million U.S. media account of Hyundai Motor America and Kia Motors America to Aegis Group's Carat North America, New York.

exchange4media Staff Jan 28, 2002 7:12 AM

WorldTel CEO Mark Mascarenhas, who made cricketers superstars, died in a road accident in Nagoor, in Tamil Nadu.

exchange4media Staff Jan 28, 2002 7:11 AM

MindShare has appointed M Suku as director of BroadMind, its specialised unit for non traditional media dealing in television programme syndications/barters, events, sports, in-film/television advertising etc.

exchange4media Staff Jan 28, 2002 7:10 AM

ETV made its foray into north-India, with the launch of six new channels. Meanwhile, Prasar Bharati Corporation’s latest offering, DD Bharati, too went on air on the Republic Day.

exchange4media Staff Jan 28, 2002 7:09 AM

Star India has started a new relationship building initiative, Star Affiliate Programme (SAP), for cable networks wherein the SAP team will assist chosen networks in various cities to upgrade and create new benchmarks for services and subscriber interactio

exchange4media Staff Jan 28, 2002 7:09 AM