Date-wise News

Britannia Industries has decided to focus on seven core brands in the biscuits and bakery category. These include Good Day, Tiger, 50-50, Snax, and the Cream Treat brands.

exchange4media Staff Dec 25, 2001 9:40 AM

Zee TV is launching two mythologies, Jai Santoshi Maa and Mahabharat on Fridays to take on Sony Entertainment Television and Star Plus.

exchange4media Staff Dec 25, 2001 9:39 AM

Lowe Lintas, New Delhi, has lost the LG Electronics India Ltd's (LGEIL) Rs 15 crore refrigerator account to Capital Advertising Delhi. Lowe Lintas will continue to hold the LG television, washing machine and computer monitor accounts. Initiative Media will

exchange4media Staff Dec 25, 2001 9:38 AM

For once Doordarshan has decided to act tough. It has decided to encash the bank guarantee worth Rs 67.5 crores submitted by Buddha Films, for failing to honour its commitment to pay the public broadcaster Rs 100 crores as license fee for marketing cricket

exchange4media Staff Dec 25, 2001 9:37 AM

As a pre-Christmas gift, Government has allowed WPP Holding’ Mauritius subsidiary to increase its equity stake from 60 per cent to 74 per cent in Hindustan Thompson Associates, India’s largest agency.

exchange4media Staff Dec 25, 2001 9:36 AM

January 2002 will see the launch of yet another television network, led by the flagship Hindi channel called MAK TV. Added to it are four more channels-- a dedicated fashion channel called Style, a music channel, and two regional channels: one Gujarati and

exchange4media Staff Dec 25, 2001 9:35 AM