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Date-wise News

International: FCB resigns AT&T business account, to pursue other telecom work?blur=25

Interpublic Group of Cos.' Foote, Cone & Belding, New York, has resigned AT&T Corp.'s AT&T Business account.

exchange4media Staff Dec 7, 2001 8:54 AM

Times, Wipro in strategic tie-up to bring broadband services?blur=25

Times Internet, which owns indiatimes.com and WiproNet Limited have reached an understanding to synergise their strengths to bring a variety of narrowband, broadband and video-over-internet services to the Indian corporate world.

exchange4media Staff Dec 7, 2001 8:53 AM

Festive season brings 14% growth for CTV segment: CETMA?blur=25

According to Consumer Electronics and TV Manufacturers Association (CETMA), the colour television (CTV) industry grew by 13.7 per cent in terms of volume and value by 3.6 per cent in the festival months of October-November. About 1.3 million units valued a

exchange4media Staff Dec 7, 2001 8:52 AM

Nestle launches recipe book?blur=25

In a bid to get closer to the housewife—its primary target audience, Nestle India Limited launched a ‘Nestle Cookery Collection.’ The Nestle Cookery Collection will be retailed through an exclusive distribution arrangement with UBS.

exchange4media Staff Dec 7, 2001 8:51 AM

Star Plus lines up new shows to retain its audiences?blur=25

Star Plus plans to introduce slew of programmes to retain its audiences. Star Plus plans to launch Neena Gupta - hosted Kamzor Kadii Kaun and has zeroed in on the 9:00 to 10:00 p.m. band on Wednesday. This new show will go on air on January 2 and is expect

exchange4media Staff Dec 7, 2001 8:50 AM

Coke, MusicWorld to undertake joint promotions?blur=25

MusicWorld and Coke have decided to jointly undertake promotion of their brands in India. The agreement involves use of MusicWorld stores as a launch-pad for Coca-Cola’s new products amongst a focused consumer target groups. Coke, on its partwill carry Mus

exchange4media Staff Dec 7, 2001 8:47 AM

HLL looking for alliances with media companies?blur=25

The fast moving consumer goods giant, Hindustan Lever Limited (HLL), is looking at alliances with media companies such as Star TV and Zee, but would not take equity in them. HLL confirmed that it does not have any plans to launch television channel.

exchange4media Staff Dec 7, 2001 8:46 AM

STAR to produce its first reality TV show in India?blur=25

Star is all set to produce its first reality TV show in India. The half-hour programme is expected to be launched on Channel V in January 2002, making it the first music channel in the country to come out with a reality TV show.

exchange4media Staff Dec 7, 2001 8:45 AM

exchange4media special report<br>And now a 24-hour Punjabi News channel?blur=25

Punjab Today will be launching a 24-hour news channel in the first week of January with test broadcast beginning sometime in December. The channel on the Thaicom would be digital from day one. It will be followed by channel on Jammu and Kashmir in Urdu an

exchange4media Staff Dec 7, 2001 8:44 AM

exchange4media special report / follow-up story<br>Dr. Morepen goes for multiple agencies to sustain brand launches?blur=25

As reported by exchange4media on Wednesday, Dr. Morepen, the upcoming OTC and FMHG brand from Morepen Laboratories, is realigning its advertising and branding efforts across multiple agencies. Initially only Bates, Delhi used to look after Dr. Morepen bra

exchange4media Staff Dec 7, 2001 8:43 AM