Date-wise News

Tata AIG has shifted its advertising business from Hindustan Thompson Associates to Bates India. Bates Mumbai, which pitched for the account along with Ogilvy & Mather, FCB Ulka, Ambience D'Arcy, Publicis and SSC&B Lintas, bagged the account after elbowing

exchange4media Staff Oct 5, 2001 8:43 AM

Saurav Ganguly has been chosen as the brand ambassador of Emami group of companies Sona Chandi Chyawanprash and for Emami cold cream this winter. Apart from being the brand ambassador, Ganguly also features in a 30-second ad film that will be featured late

exchange4media Staff Oct 5, 2001 8:43 AM

Zee Telefilms Limited expects the revamp launched a month ago on its flagship channel will see it regain its number one status in six months despite a poor start. But analysts do not share Zee’s optimism just yet.

exchange4media Staff Oct 5, 2001 8:42 AM

As part of its promotion campaign for its new soap called Marumagal, Vijay TV is calling up viewers and playing a recorded voice message of the actress Khushbu using an interactive voice recorder (IVR). This promotion is being done across 2.5 lakh phone li

exchange4media Staff Oct 5, 2001 8:41 AM

The Entertainment Network (India) Limited (ENIL), has launched Radio Mirchi, the new incarnation of Times FM in Indore yesterday. Indore is among 12 cities where the ENIL is planning to start Radio Mirchi station. Radio Mirchi programmes will comprise prim

exchange4media Staff Oct 5, 2001 8:40 AM

All India Radio (AIR) is re-examining the feasibility of sharing its towers with private FM radio companies in metros. This is despite Prasar Bharati making an offer to the FM licensees for co-location of their transmitters on the AIR towers in metro citie

exchange4media Staff Oct 5, 2001 8:40 AM