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Date-wise News

International: Sony sets up task force for media review?blur=25

Sony Corporation’s North American units have linked to form a task force to oversee the global giant’s media agency review in the US and Canada. This could also extend to a worldwide exercise. Represented on the task force are Sony’s Electronics, Pictures,

exchange4media Staff Sep 11, 2001 6:55 AM

Zee Telefilms UK/Europe operations to make profits over $1 million?blur=25

Zee Telefilms' UK/Europe operations will turn into a profitable venture by the end of this year. This is largely because the company has reinforced its various services in UK/Europe, with Zee Bangla being converted into Zee Cinema and Music Asia being repa

exchange4media Staff Sep 11, 2001 6:54 AM

N Bhasker Rao favours temporary scrapping of rating service?blur=25

The founder chairman of Centre for Media Studies is of the opinion that a complete new system of television viewership ratings with fresh benchmarks should be introduced to avoid rating fudge. He is in the favour of temporary scrapping of two agencies prov

exchange4media Staff Sep 11, 2001 6:53 AM

VSNL increases Net connections cost by 40%?blur=25

Videsh Sanchar Nigam Ltd. has increased the tariffs for new Internet connections by over 40 per cent. The existing subscribers and subscribers at VSNL’s new Internet nodes are being given a promotional offer. The move, though will make Internet surfing mo

exchange4media Staff Sep 11, 2001 6:52 AM

LoginMedia.com to help create and release ads?blur=25

LoginMedia.com through its venture LoginAds will enable anybody to create and release advertisements at the click of a mouse in a publication of their choice anywhere in India. The site will offer four kinds of advertisement options — classified display ad

exchange4media Staff Sep 11, 2001 6:51 AM

Zee to strength its broadcasting business in Pakistan?blur=25

The Zee Network is planning to strengthen its broadcasting business in Pakistan. Zee plans to focus on three channels in Pakistan -- Zee TV, Zee Movies and Zee MGM. The recent meetings with the distributor community are aimed at strengthening its market fu

exchange4media Staff Sep 11, 2001 6:48 AM

TAM to change the sample households within three weeks?blur=25

TAM, in a meeting with Advertising Agencies Association of India on Monday, agreed to change the list of sampled names, which were leaked to the media within three weeks. TAM had earlier claimed that the Mumbai list is partial with only 228 homes, while th

exchange4media Staff Sep 11, 2001 6:46 AM